Hotel collection brand expands #CitiesbyCurio
program, encouraging fans to experience select destinations like a
local
Curio – A Collection by Hilton and multi-platinum selling,
Grammy-nominated recording artist Gavin DeGraw today announce a new
partnership that will help travelers get the inside scoop to
experience select cities like a local as part of the brand’s
#CitiesbyCurio program.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20160822005250/en/
Curio - A Collection by Hilton Teams up
with Gavin DeGraw to Create "Insider" City Guides (Photo: Business
Wire)
#CitiesbyCurio with Gavin DeGraw will debut August 28, during
DeGraw’s fall North American tour with Andy Grammer. DeGraw helped
create #CitiesbyCurio Local Guides, which will be available at
www.citiesbycurio.com and reveal insider tips on truly local
experiences in five cities on the tour where Curio hotels are
currently or soon-to-be open:
- Grand Rapids, Mich. – Amway Grand
Plaza, Curio Collection by Hilton
- Concert: September 7 at Meijer
Gardens
- St. Louis, Mo. – St. Louis Union
Station Hotel, Curio Collection by Hilton (scheduled to open as a
Curio on September 25)
- Concert: September 27 at Peabody Opera
House
- Providence, R.I. – Providence Biltmore,
Curio Collection by Hilton
- Concert: October 10 at Providence
Performing Arts Center
- Boston – Ames Boston Hotel, Curio
Collection by Hilton (scheduled to open as a Curio on September 13)
- Concert: October 15 at Orpheum
Performing Arts Center
- Philadelphia – The Logan Philadelphia,
Curio Collection by Hilton
- Concert: October 19 at The
Fillmore
Each city’s guide shared on www.CitiesbyCurio.com – an extension
of the brand’s website that provides travelers with tips and ideas
to help them experience Curio markets like a local – will coincide
with DeGraw’s concert date.
“Anyone who loves to travel will appreciate Curio’s Local
Guides,” said DeGraw. “When I’m on tour, I always look for
off-the-beaten-path spots so I can experience the community I’m
visiting like a local – whether it’s hitting a dive bar on the
outskirts of town or finding a bike-share to get some exercise
between gigs.”
As Hilton’s (NYSE: HLT) rapidly-expanding global collection of
distinctive upscale and luxury hotels, Curio launched the
#CitiesbyCurio program in 2015 by partnering with local influencers
to create online guides featuring suggested itineraries, photos and
other content that highlights the authentic and intriguing aspects
of Curio hotels and the markets they serve.
Each one of the Local Guides, created by DeGraw, showcases a
unique Curio property and features his suggestions for interesting
places to explore in the city, such as One Shot Café in
Philadelphia, Founders Brewery in Grand Rapids, Mich. and Cambridge
Center Roof Garden in Boston.
“Gavin’s passion for exploring local culture makes him an ideal
partner to share our cities’ ‘hidden gems’ with loyal fans and
Curio collection guests,” said Dianna Vaughan, senior vice
president and global head, Curio – A Collection by Hilton and
DoubleTree by Hilton. “As our newest #CitiesbyCurio influencer, he
will surely inspire travelers to enjoy the authentic local
experiences that define what Curio represents.”
In addition to the Local Guides, fans are encouraged to follow
the Curio collection and DeGraw on social media throughout his
multi-city tour for access to:
- Concert ticket giveaways on Curio’s
Facebook, Instagram and Twitter social
channels.
- A takeover by DeGraw on Curio’s Twitter
page so fans can submit the questions they’ve always wanted to
ask.
- Regular glimpses into DeGraw’s daily
life on the road, via Curio’s social channels.
The Curio collection is part of the Hilton HHonors® loyalty
program, which is open to all guests and free to join. Members are
invited to participate in online auctions at HHonors.com/auctions,
where they can redeem Hilton HHonors points to bid on exclusive
opportunities including pre-concert meet-and-greets with DeGraw in
the five select Local Guide cities.
As some of the many benefits of Hilton HHonors, Hilton has
introduced members to some of the music industry's most buzz-worthy
artists through the Hilton HHonors Artist Connections and Concert
Series building on Hilton’s long and storied legacy in music and
entertainment.
Visit here for Hilton HHonors enrollment information. Hilton
HHonors members always get our lowest price with our Best Price
Guarantee, along with Hilton HHonors Points, free standard Wi-Fi,
access to digital check-in and Digital Key and no hidden fees, only
when they book directly through Hilton.
Media may access additional information about Curio and its
properties, including high-resolution images, at news.curio.com.
For complete 2016 North American tour date information for Gavin
DeGraw, visit GavinDeGraw.com.
About Curio – A Collection by Hilton
Curio – A Collection by Hilton™ (curio.com), launched in 2014,
is a global set of hand-picked upscale and luxury hotels that meet
independent-minded travelers’ needs for local discovery and
authentic experiences, all while providing the quiet
reassurance and support of the Hilton name and its award-winning
Hilton HHonors program. Discover the collection’s latest stories
at news.curio.com, connect with the brand
on Facebook, Instagram and Twitter or
inquire about development opportunities
at hiltonworldwide.com/development.
About Hilton
Hilton (NYSE: HLT) is a leading global hospitality company,
comprising more than 4,700 managed, franchised, owned and leased
hotels and timeshare properties with over 775,000 rooms in 104
countries and territories. For 97 years, Hilton has been dedicated
to continuing its tradition of providing exceptional guest
experiences. The company's portfolio of 13 world-class global
brands includes Hilton Hotels & Resorts, Waldorf Astoria Hotels
& Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio
- A Collection by Hilton, DoubleTree by Hilton, Embassy Suites by
Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton,
Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand
Vacations. The company also manages an award-winning customer
loyalty program, Hilton HHonors®. Hilton HHonors members who book
directly through preferred Hilton channels have access to benefits
including an exclusive member discount, free standard Wi-Fi, as
well as digital amenities that are available exclusively through
the industry-leading Hilton HHonors app, where Hilton HHonors
members can check-in, choose their room, and access their room
using a Digital Key. Visit news.hiltonworldwide.com for more
information and connect with Hilton on Facebook, Twitter, YouTube,
Flickr, LinkedIn and Instagram.
About Gavin DeGraw:
Gavin DeGraw is a multi-platinum selling singer, performer and
songwriter. He first broke through with the 2003 release of
his debut album, Chariot, which sold over 1 million copies, earned
platinum certification, and yielded three hit singles: “I Don’t
Want To Be,” “Follow Through,” and the title-track, “Chariot.”
Gavin’s self-titled second album debuted at No. 1 on the digital
sales chart and at No. 7 on Billboard’s Top 200 album chart in
2008, earning Gavin his first Top 10 album. It spawned the hit
singles “In Love With A Girl,” which Billboard dubbed “a rocking
homerun,” and the gold-certified “We Belong Together.” In 2009,
Gavin released Free as a gift to his die-hard fans clamoring for
recorded versions of Gavin’s live favorites. His third studio
album, Sweeter, was released in September 2011 and produced the
smash single, “Not Over You,” co-written with OneRepublic’s Ryan
Tedder. The track reached #1 on the Hot AC charts, was a top
10 hit on Top 40, and was certified double platinum. In 2013 DeGraw
released his fourth studio album, Make A Move, which included the
hit song “Best I Ever Had”,” and garnered rave reviews from such
publications as Billboard, People and Entertainment Weekly amongst
many others. In addition, Gavin was nominated for his first Grammy
for “We Both Know,” the song he co-wrote with Colbie Caillat for
the 2013 film, “Safe Haven.” Since then he has been consistently
touring around the world, including sold out dates with the
legendary Billy Joel. Gavin’s fifth studio album, Something Worth
Saving, which features his current single “She Sets The City On
Fire,” will release to all digital and physical retailers beginning
September 9th via RCA Records. In support of the album, DeGraw will
head out on a co-headlining 2016 North American tour with Billboard
chart topping recording artist Andy Grammer. The show will kick off
with a homecoming show in Bethel, NY on August 28th. For more
information visit www.gavindegraw.com - facebook.com/gavindegraw -
twitter: @gavindegraw.
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version on businesswire.com: http://www.businesswire.com/news/home/20160822005250/en/
Jacquie ToppingsHilton Worldwide+1
703-883-6587Jacqueline.toppings@hilton.comorAaron KokoruzFor Hilton
Worldwide+1 404-879-9234aaron.kokoruz@ketchum.com
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