DISH Partners with Common Sense Media to Bring Families Age-Appropriate TV and Movie Ratings and Reviews
September 10 2015 - 9:12AM
Business Wire
- Age-based ratings and reviews from
Common Sense Media available today on DISHAnywhere.com; coming soon
to DISH Anywhere™ mobile apps and Hopper® Whole-Home HD DVR
- Ratings evaluate content of titles on a
0–5 scale, including violence, positive role models, language and
sex
DISH has partnered with Common Sense Media, the nation’s leading
nonprofit organization dedicated to helping kids and families
thrive in a world of media and technology. The integration of
Common Sense Media to the DISH Anywhere platform will provide
households with age-appropriate ratings and reviews, as well as
content ratings that evaluate on a 0–5 scale the degree to which
certain topics, including violence, positive role models, sex, and
language, are present in a movie or TV show.
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"Chopped" on DISHAnywhere.com (Photo:
Business Wire)
These features are available today on DISHAnywhere.com, and will
be available on DISH Anywhere mobile apps and Hopper DVR in the
coming months.
“DISH continues to improve on its technology to enhance choice
and control, all at no additional cost to our customers,” said
Vivek Khemka, senior vice president of product. “Today’s movie and
TV ratings do not fully encompass the age appropriateness for each
program. Our partnership with Common Sense Media offers families
age-appropriate reviews and ratings that make it easy and
convenient for parents to make informed decisions on the programs
their kids watch.”
“At Common Sense Media, our goal is to provide families with the
information and tools they need to make informed decisions about
the media their children consume,” said Amy Guggenheim Shenkan,
president and COO of Common Sense. “We appreciate that DISH is
empowering families to make smart media choices, right at the point
of decision, through integrating our ratings and reviews into their
DISH Anywhere platform.”
Ratings and Reviews
Customers using DISHAnywhere.com now can access independently
conducted age-based ratings and reviews for thousands of
titles.
Common Sense Media provides a minimum age rating for each title,
up to 18 years. Age ratings are followed by a brief overview of
what parents should know before their families view a TV series or
movie, including a short analysis of how young viewers may react to
various aspects of a title’s plot and theme.
To access ratings and reviews, DISHAnywhere.com users can select
the newly added Parental Guide page within a program’s profile.
Content Ratings
DISH now features Common Sense Media’s content ratings, which
evaluate the content of movies and TV shows on a 0–5 scale.
Evaluated content spans across eight different categories: positive
role models, positive messages, sex, violence, educational value,
consumerism, language and drinking, drugs, and smoking.
The 0–5 scale represents the degree to which each topic is
present in the program. If three dots are highlighted, there is a
fair amount of that type of content, whereas five dots indicates a
significant amount of that content.
The DISH Anywhere mobile app is available for download on iOS
and Android smart phones and tablets, as well as Amazon Fire HDX
tablets. For more information on DISHAnywhere.com and the DISH
Anywhere mobile app, visit http://www.mydish.com/dish-anywhere.
For more information on how Common Sense Media rates and
reviews, visit
https://www.commonsensemedia.org/about-us/our-mission/about-our-ratings.
About DISH
DISH Network Corp. (NASDAQ: DISH), through its subsidiaries,
provides approximately 13.932 million pay-TV subscribers, as of
June 30, 2015, with the highest-quality programming and technology
with the most choices at the best value. Subscribers enjoy a high
definition lineup with more than 200 national HD channels, the most
International channels, and award-winning HD and DVR technology.
DISH Network Corporation is a Fortune 250 company.
Visit www.dish.com.
Subscribe to DISH email alerts: http://about.dish.com/alerts
Follow @DISHNews on Twitter: http://www.twitter.com/DISHNews
About Common Sense
Common Sense is the nation’s leading nonprofit organization
dedicated to helping families and educators thrive in a world of
media and technology. We rate, educate, and advocate on behalf of
kids, families and schools. Common Sense Media, the consumer pillar
of Common Sense, offers the world’s largest and most trusted
library of age-based ratings and reviews of all types of content
targeted at kids, and our research-based curriculum and tools are
used in over 95,000 U.S. schools. For more information, go to:
www.commonsense.org.
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version on businesswire.com: http://www.businesswire.com/news/home/20150910005915/en/
DISHEmily O’Donnell,
303-723-1144emily.odonnell@dish.com@DISHNews
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