Microsoft and Activision unveil an exclusive global console based
on Infinity Ward's 'Modern Warfare 2' with 250GB Hard Drive, more
storage space than ever before SANTA MONICA, Calif. and REDMOND,
Wash., Sept. 15 /PRNewswire-FirstCall/ -- Microsoft Corp. and
Activision Publishing, Inc. (NASDAQ:ATVI) today brandished the
latest weapon to help gamers take to the battlefields for the
global launch of the year with the announcement of the Xbox 360
Modern Warfare 2 Limited Edition Console. Infinity Ward's "Modern
Warfare 2," the blockbuster sequel to the best-selling first-person
action game in history, "Call of Duty 4: Modern Warfare ," was the
inspiration for the console's high-speed, low-drag, battle-ready
design, which is available for pre-order today at U.S. retailers
and in other regions later this week. (Photo:
http://www.newscom.com/cgi-bin/prnh/20090915/LA76491) Beginning
with "Call of Duty: Modern Warfare 2's" worldwide release on Nov.
10, fans can arm themselves with Xbox 360 Modern Warfare 2 Limited
Edition Console, which features an exclusive design inspired by the
epic thriller, more storage space than ever before in a 250GB Hard
Drive, two Xbox 360 Wireless Controllers, as well as an Xbox 360
Headset and a Standard Edition copy of "Modern Warfare 2" for an
estimated retail price of $399.99 (USD). "It's the highest
compliment to the team and our fans to have a special themed Xbox
360 console," said Vince Zampella, CEO of Infinity Ward. "The
precision and detail that's been put into the console captures the
intensity and feel of 'Modern Warfare 2.' We can't wait for our
community and fans around the world to see for themselves on Nov.
10." The Xbox 360 Modern Warfare 2 Limited Edition Console was
revealed at an exclusive preview event in Los Angeles where guests
were the first to experience "Modern Warfare 2" multiplayer
gameplay on Xbox LIVE. "It is thrilling to bring the exclusive
'Modern Warfare 2'-inspired Xbox 360 console to Call of Duty fans.
Being able to work so closely with the talented team at Infinity
Ward on the design has enabled us to develop a console that will
set bragging rights around the world," said Albert Penello, senior
director of global marketing for Xbox 360. "These fans deserve the
biggest Xbox 360 console ever, and we're delivering with more
storage space than ever before and freedom to enjoy their favorite
games and downloadable Game Add-ons, including the first two
'Modern Warfare 2' maps that will be available first on Xbox
LIVE."* Xbox 360 Modern Warfare 2 Limited Edition Console, will be
sold in Europe, the Middle East (UAE, Saudi Arabia), UK, U.S.,
Canada, Mexico, Colombia, Chile, Australia and New Zealand. On Nov.
10, Activision Publishing, Inc. will release Infinity Ward's "Call
of Duty: Modern Warfare 2." The title continues the gripping and
heart-racing action as players face off against a new threat
dedicated to bringing the world to the brink of collapse. "Modern
Warfare 2" is rated "M" (Mature - Blood, Drug Reference, Intense
Violence and Language) by the ESRB. For more information, visit
http://www.modernwafare2.com/ or
http://www.xbox.com/en-US/games/c/callofdutymodernwarfare2/. About
Xbox 360 Xbox 360 is a premier video game and entertainment system.
It is home to the best and broadest games as well as the largest
on-demand library of standard- and high-definition movies and TV
shows connected to the television -- with music coming this fall.
The digital center of the living room, Xbox 360 blends unbeatable
content with the largest online social network connected to the
television in the 20 million members on Xbox LIVE to create a
limitless entertainment experience that can be shared at home or
across the globe. With the addition of currently code-named
"Project Natal," Xbox 360 will forever transform social gaming and
entertainment with a whole new way to play -- no controller
required. More information about "Project Natal" and Xbox 360 can
be found online at http://www.xbox.com/projectnatal and
http://www.xbox.com/. About Xbox LIVE Xbox LIVE is the largest
gaming and entertainment network and delivers more entertainment
than any device connected to the television, including movies, TV
and games, with music coming this fall. This fall, Xbox LIVE will
be the only entertainment service to provide instant-on 1080p
streaming HD video from Zune video in supported countries. With an
active community of more than 20 million people across 26
countries, Xbox LIVE lets you play the best games, enjoy the
largest on-demand library and, coming soon, listen to millions of
songs -- all while connecting to friends anytime. An Xbox LIVE Gold
Membership provides you with exclusive benefits and premium access
to entertainment from the top studios and services, all in one
place. More information about Xbox LIVE can be found online at
http://www.xbox.com/live. About Microsoft Founded in 1975,
Microsoft (Nasdaq "MSFT") is the worldwide leader in software,
services and solutions that help people and businesses realize
their full potential. About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing,
Inc. is a leading worldwide developer, publisher and distributor of
interactive entertainment and leisure products. Activision
Publishing maintains operations in the U.S., Canada, the United
Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway,
Denmark, the Netherlands, Australia, Russia, Japan, South Korea,
China and the region of Taiwan. More information about Activision
and its products can be found on the company's website,
http://www.activision.com/. * Add-ons sold separately. Cautionary
Note Regarding Forward-looking Statements: Information in this
press release that involves Activision Publishing's expectations,
plans, intentions or strategies regarding the future are
forward-looking statements that are not facts and involve a number
of risks and uncertainties. Activision Publishing generally uses
words such as "outlook," "will," "could," "would," "might,"
"remains," "to be," "plans," "believes," "may," "expects,"
"intends," "anticipates," "estimate," "future," "plan,"
"positioned," "potential," "project," "remain," "scheduled," "set
to," "subject to," "upcoming" and similar expressions to identify
forward-looking statements. Factors that could cause Activision
Publishing's actual future results to differ materially from those
expressed in the forward-looking statements set forth in this
release include, but are not limited to, sales levels of Activision
Publishing's titles, shifts in consumer spending trends, the impact
of the current macroeconomic environment, the seasonal and cyclical
nature of the interactive game market, Activision Publishing's
ability to predict consumer preferences among competing hardware
platforms (including next-generation hardware), declines in
software pricing, product returns and price protection, product
delays, retail acceptance of Activision Publishing's products,
adoption rate and availability of new hardware and related
software, industry competition, rapid changes in technology and
industry standards, protection of proprietary rights, litigation
against Activision Publishing, maintenance of relationships with
key personnel, customers, vendors, licensees, licensors and
third-party developers, counterparty risks relating to customers,
licensees, licensors and manufacturers, domestic and international
economic, financial and political conditions and policies, foreign
exchange rates, integration of recent acquisitions and the
identification of suitable future acquisition opportunities,
Activision Blizzard's success in completing the integration of the
operations of Activision Publishing and Vivendi Games in a timely
manner, or at all, and the combined company's ability to realize
the anticipated benefits and synergies of the transaction to the
extent, or in the timeframe, anticipated, and the other factors
identified in the risk factors section of Activision Blizzard's
most recent annual report on Form 10-K and any subsequent quarterly
reports on Form 10-Q. The forward-looking statements in this
release are based upon information available to Activision
Publishing and Activision Blizzard as of the date of this release,
and neither Activision Publishing nor Activision Blizzard assumes
any obligation to update any such forward-looking statements.
Forward-looking statements believed to be true when made may
ultimately prove to be incorrect. These statements are not
guarantees of the future performance of Activision Publishing or
Activision Blizzard and are subject to risks, uncertainties and
other factors, some of which are beyond its control and may cause
actual results to differ materially from current expectations. 2009
Activision Publishing, Inc. Activision, Call of Duty and Modern
Warfare are registered trademarks of Activision Publishing, Inc.
All rights reserved. All other trademarks and trade names are the
properties of their respective owners.
http://www.newscom.com/cgi-bin/prnh/20090915/LA76491 DATASOURCE:
Activision Publishing CONTACT: Jessica Lange, +1-323-202-1419, , or
Tina Yu, +1-206-268-2248, , both of Edelman, for Xbox 360; or John
Rafacz, +1-310-496-5207, , or Josh Selinger, +1-310-496-5287, ,
both of Activision Publishing, Inc. Web Site:
http://www.activision.com/ Company News On-Call:
http://www.prnewswire.com/comp/007396.html
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