GLENDALE, Calif., Sept. 7, 2016 /PRNewswire/ -- After a
month-long campaign in July, more than 1,000 Applebee's
Neighborhood Grill & Bar restaurants raised a record of more
than $1.2 million for Alex's Lemonade
Stand Foundation (ALSF), an organization that funds childhood
cancer research. This marks the eleventh straight year that
Applebee's has supported ALSF and brings their total funds raised
to more than $7 million since the
partnership's inception in 2005.
The 10 participating Applebee's franchise groups raised funds at
each restaurant in various ways, including: selling $1 or $5 lemon
pin-ups; donating a portion of each lemonade sale through the
restaurants' Citrus Summer Squeeze® promotion; offering
$5 bounce back cards and holding
events for guests, such as lemonade stands, golf tournaments,
donation nights and more.
"Applebee's is proud to continue the fight against childhood
cancer. We are amazed at the incredible support from our guests and
franchise groups year after year," said Julia Stewart, chairman and CEO of Applebee's
parent company DineEquity, Inc. [NYSE: DIN] and president of
Applebee's. "Because of their support, we had our most successful
fundraising year yet and have reached our goal to raise more than
$7 million total since the inception
of our partnership, all for critical lifesaving research."
"Applebee's has been a wonderful partner for the last 11 years
and we are always in awe of the commitment their guests and team
members demonstrate in carrying out Alex's dream to find a cure for
all kids with cancer," said Liz
Scott, Co-Executive Director of Alex's Lemonade Stand
Foundation and Alex's mom.
About Applebee's®
Applebee's Neighborhood Grill & Bar offers a lively bar and
grill experience combining hand-crafted drinks and simple,
craveable American fare with flare. All Applebee's restaurants are
owned and operated by entrepreneurs dedicated to serving their
communities and offering the best in food and drinks with genuine,
neighborly service. With more than 2,000 locations in 49 states,
Guam, Puerto Rico and 15 countries, Applebee's is
one of the world's largest casual dining brands. Applebee's is
franchised by subsidiaries of DineEquity, Inc. [NYSE: DIN], which
is among the world's largest full-service restaurant companies.
Visit us: www.applebees.com
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About Alex's Lemonade Stand Foundation
Alex's Lemonade Stand Foundation (ALSF) emerged from the front
yard lemonade stand of cancer patient Alexandra "Alex" Scott
(1996-2004). In 2000, 4-year-old Alex announced that she wanted to
hold a lemonade stand to raise money to help find a cure for all
children with cancer. Since Alex held that first stand, the
Foundation bearing her name has evolved into a national fundraising
movement, complete with thousands of supporters across the country
carrying on her legacy of hope. To date, Alex's Lemonade Stand
Foundation, a registered 501(c)3 charity, has raised more than $127
million toward fulfilling Alex's dream of finding a cure, funding
over 650 pediatric cancer research projects nationally. For more
information on Alex's Lemonade Stand Foundation, visit
AlexsLemonade.org.
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SOURCE Applebee's