VISTA, Calif., Feb. 27, 2015 /PRNewswire/ -- Watkins
Manufacturing Corporation, the world's largest manufacturer of hot
tubs, has acquired Endless Pools®, Inc. through its
parent company, Masco Corporation. The acquisition allows
Watkins to expand its line of
personal well-being products into the aquatic fitness category,
opening new channels of distribution and access to a new customer
base.
Watkins Manufacturing will maintain the Endless Pools brand and
Endless Pools' headquarters will remain in Aston, Pa. Terms of the acquisition were not
disclosed.
Watkins Manufacturing is headquartered in Vista, Calif. Its brands include Hot
Spring® Spas, the world's best-selling brand and the
only brand to sell more than one million spas, Caldera®
Spas, Freeflow® Spas and Fantasy® Spas.
Watkins Manufacturing is a wholly-owned subsidiary of Masco
Corporation, (NYSE: MAS), headquartered in Taylor, Mich.
"Endless Pools is a perfect fit within our long-term strategic
plan," stated Steve Hammock,
President of Watkins Manufacturing. "The Endless Pools management
team has done an outstanding job of innovating, developing
differentiated solutions, and building and managing a leading
consumer brand."
Endless Pools is a 30-year pioneer in the development and
marketing of aquatic fitness products including counter-current
swim machines and underwater treadmills. The Endless Pools customer
base is extensive, including commercial enterprises, numerous
colleges and universities, and consumers.
"The addition of Endless Pools to the Watkins family adds a premium, complementary
brand to an already superior product mix," stated James Murdock, founder and President of Endless
Pools. "The two organizations are certain to benefit from a shared
vision of the important health and fitness benefits we want to
promote and the consumer experience we want to provide."
About Watkins Manufacturing Corporation
Watkins
Manufacturing was established in 1977, in Vista, Calif. It is the world's largest
manufacturer of hot tubs, including Hot Spring® Spas,
Limelight® Hot Tubs, Hot Spot® Spas and
Caldera® Spas. The Watkins dealer network extends into all 50
states and over 70 countries. Watkins is a wholly owned subsidiary of Masco
Corporation (MAS), a Fortune 500 company whose products include
Delta® faucets, KraftMaid® and
Merillat® cabinets and Behr® paint.
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SOURCE Watkins Manufacturing Corporation