ITYS
4 days ago
I think many are reading too much into the offering.
It is a simple Tier 2 offering where company has option to raise up to a chosen amount (max is $75m/yr) and they chose $10m in a year and can halt anytime they choose.
NOW what's interesting is the chose a higher pps for offering (.025) so management has a perceived higher value to the company and products and must believe they can raise funds at that price or why would they spend money their money on audits ($40k?) and money to file form 1A ($30k).
FOR THOSE IN under .025 it seems like a bonus as company has chosen what they hope is the bottom floor at .025 IMO
THEY have a plan
BUT not a get rich quick scheme that some may expect lol
Plan of Operations
We anticipate that the capital we intend to raise in this offering will be sufficient to enable us to execute our business plan, including, but not limited to hiring a strong management team and key personnel; promoting sales by conducting more marketing; executing on the milestones described in this Offering Circular; and achieving growth by way of strategic partnerships.
It is the opinion of Company management that the proceeds from this proposed offering will satisfy the Company’s need for liquidity and cash requirements and put the Company in a position to grow its business in accordance with its business plan. Please refer to Use of Proceeds, Part II for the Company’s planned use of proceeds to be generated from this proposed offering.
Milestone 1: Month 1
In the month following the successful closure of our fundraising efforts, we have outlined a series of key milestones that are pivotal to the growth and expansion of our business. A primary focus will be on enhancing our organizational structure; this includes building out our management team and staffing to adequately support and drive our business objectives. Concurrently, we plan to initiate the distribution of samples of our mobile device protection product in key markets, specifically India and China. This step is crucial in our strategy to establish local partnerships, thereby extending our global reach and reinforcing our market presence in these significant regions. Additionally, we are set to implement a comprehensive Customer Relationship Management (CRM) solution. This system will be instrumental in efficiently managing leads and orchestrating our marketing initiatives, thereby streamlining our customer engagement and outreach efforts. On the production front, we are gearing up to initiate the scale-up of our SAP (Super Absorbent Polymer) technology, in collaboration with a contract blender. This move is aimed at enhancing our production capabilities to meet increasing market demands. Moreover, we are on track to complete critical human skin contact studies with SAP, as well as with diaper swatches. These studies are vital in ensuring the safety and effectiveness of our products, fortifying our commitment to delivering quality and reliable solutions to our customers.
Milestone 2: Month 2 to Month 6
During the second to sixth months following the closure of our fundraising, The company is set to accomplish several significant milestones that will propel our company's growth and innovation. One of the foremost achievements will be receiving the first batch of test results and certifications for our fire safety, bedbug, and hand purifier products, a critical step in validating their effectiveness and market readiness. In tandem, we plan to submit a Food and Drug Administration (FDA) food contact notification for our food security products, ensuring compliance and safety for consumer use. Additionally, we will complete human smell perception studies for our incontinence products, furthering our commitment to understanding and meeting consumer needs. Parallel to these product developments, we will be making substantial advancements in our operational capabilities. This includes leasing space for a new laboratory and acquiring the necessary equipment to bolster our research and development efforts. A major corporate milestone will be the completion of our rebranding to Breakthrough Chemistry, including a change in our company name and symbol, symbolizing a new chapter in our journey. We will also be actively engaged in securing intellectual property rights, including filing patents for certain technological applications, and pursuing pharmaceutical removal certification. The creation of product demonstration videos will be another key focus, enhancing our marketing and customer engagement strategies. Moreover, we will file trademarks for various products while continuing to prosecute existing patents, ensuring robust protection of our innovations. Notably, we will also confirm the safety of contact and inhalation of our OdorSol product and validate the efficacy of our SiO2 coating on solar panels. Finally, we aim to execute between two to three licensing or distribution agreements, marking a significant stride in the commercialization and sale of our diverse product portfolio.
Milestone 3: Month 7 to Month 12
In the latter half of the year, spanning months 7 to 12 post-fundraising, we are geared to achieve a series of milestones that will significantly enhance our product portfolio and market positioning. A key initiative will be to submit an EPA sanitizer claim for our odor remediation product, marking a crucial step in expanding its applications and market appeal. Concurrently, we will complete ethylene inactivation studies for our food security product, underscoring our commitment to innovative solutions in food preservation. Additionally, we will conduct horticultural studies to assess the impact of our coatings on plant growth, a venture that highlights our dedication to agricultural innovation. On the personal care front, we plan to finalize human skin studies with our personal deodorant product, ensuring its safety and efficacy for consumers. Complementing this, microbiology studies on our food preservation products will further establish their effectiveness and safety. In terms of infrastructure, significant investments are planned for manufacturing facilities and equipment, laying the groundwork for increased production capacity and efficiency. Moreover, we will apply for organic certification for direct food use, a move that will enhance the credibility and marketability of our products in the organic sector. We will also submit patent applications for some of our fire safety products, ensuring the protection of our innovations. Alongside these developments, the completion of product videos and literature is slated, enhancing our marketing and promotional efforts. This will be complemented by the creation of promotional materials and a trade show booth/display, crucial for our visibility and engagement in industry events. Another pivotal milestone will be the third-party testing of our new hydrophobic fire safety formulations for environmental surfaces, including soft surfaces, validating their effectiveness, and broadening their potential applications. Finally, we aim to execute an additional 2-3 license or distribution agreements, further expanding our distribution channels and reinforcing our presence in the market.