VTEX is also acknowledged as a 'Major Player'
in IDC MarketScape: Worldwide Enterprise B2B Digital Commerce
Applications 2023–2024 Vendor Assessment.
NEW
YORK, Jan. 12, 2024
/PRNewswire/ -- VTEX, the composable and complete commerce platform
for both B2C and B2B brands, has been named a Leader in the new IDC
MarketScape: Worldwide B2B Digital Commerce Applications for
MidMarket Growth 2023–2024 Vendor Assessment.
The IDC MarketScape recognizes VTEX's
leadership in B2B Digital Commerce, citing VTEX's strengths in the
report as:
- Unified commerce approach: Unified commerce is
a term with many potential definitions in commerce. VTEX can
competently cover each possible angle — B2B, B2C, B2X, omnichannel
(retail plus ecommerce), experiential commerce (live commerce,
conversational commerce, and guided shopping), and marketplaces —
either directly or via composable commerce API
integrations.
- Developer-friendly: VTEX is a key player
in the MACH Alliance, advocating for MACH commerce architectures.
VTEX's alignment with these principles positions the company as a
strong choice for enterprises seeking a future-proof digital
commerce solution that offers both flexibility and
scalability.
- Serverless development platform: VTEX IO
serves as a comprehensive low-code platform, enabling rapid
development and extension of ecommerce solutions.
- Native marketplace capabilities and OMS: VTEX
offers OMS and marketplace modules that allow merchants to operate
their own online marketplace and sell across one another's online
stores.
"The B2B industry is being disrupted. The old blue and boring
blue screen to insert orders is dying. The sales team needs an
interface as modern as the customers' and buyers want to go beyond
the product detail page. So an industry of front-end to ERPs is
emerging and VTEX is uniquely ready to tackle this challenge," said
Mariano Gomide de Faria, Founder and
Co-CEO of VTEX.
Making B2B as easy as DTC
VTEX has gone beyond simplifying commerce to transforming the
B2B landscape. Drawing from nearly two decades of DTC successes,
the composable and complete platform provides a B2B solution that
builds upon that foundation, with capabilities tailored to address
the distinctive challenges faced by B2B sellers. These capabilities
streamline the B2B buying process, empowering businesses to source
inventory swiftly and seamlessly integrate with backend ERP, CRM,
and other manufacturing systems.
Pierce Manufacturing applying a B2C mindset to B2B
VTEX supports over 2,600 customers, boasting over 3,400 active
online stores spanning 38 countries. The company's global B2B
clientele includes notable names such as Colgate, Pierce
Manufacturing, and Stanley Black
& Decker.
Pierce Manufacturing Inc., a subsidiary of Oshkosh Corporation
(NYSE: OSK) and a renowned leader in crafting state-of-the-art
customized fire apparatus, partnered with VTEX and commerce service
provider Echidna. Together, they successfully developed a modern
commerce aftermarket parts portal to serve Pierce Manufacturing's
network of dealers. Leveraging VTEX capabilities, the initiative
aimed to streamline the buyer journey and bring the B2B digital
commerce site to life.
"With VTEX's modular architecture, we have a user portal, an
electronic parts catalogue, a content management system, microsite
functionality, and more. This allows us to manage one site instead
of multiple software products, creating a seamless customer
experience," said Kaela Kucera,
Ecommerce Manager, Pierce Manufacturing Inc.
Read the report excerpt here to learn more about VTEX being
recognized as a Leader in the IDC MarketScape. Also:
- Discover how Pierce Manufacturing elevated its B2B with VTEX
here.
- Explore how Colgate created a unique B2B marketplace with VTEX
here.
- Stay updated on VTEX Company News.
About IDC MarketScape
The IDC MarketScape vendor
assessment model is designed to provide an overview of the
competitive fitness of ICT (information and communications
technology) suppliers in a given market. The research methodology
utilizes a rigorous scoring methodology based on both qualitative
and quantitative criteria that results in a single graphical
illustration of each vendor's position within a given market. IDC
MarketScape provides a clear framework in which the product and
service offerings, capabilities and strategies, and current and
future market success factors of IT and telecommunications vendors
can be meaningfully compared. The framework also provides
technology buyers with a 360-degree assessment of the strengths and
weaknesses of current and prospective vendors.
About VTEX
VTEX (NYSE: VTEX) is the composable and
complete commerce platform forward-thinking CEOs and CIOs choose to
smarten up their investments. VTEX helps brands and retailers
modernize their stack and reduce maintenance costs by rapidly
migrating from legacy systems, connecting their entire value chain,
and making inventory and fulfillment their strength. As a leader in
digital commerce, VTEX is trusted by more than 2,600 B2C and B2B
customers, including Carrefour, Colgate, Motorola, Sony,
Stanley Black & Decker, and
Whirlpool, having over 3,400 active online stores across 38
countries (as of FY ended on December 31,
2022). For more information, visit www.vtex.com.
VTEX Press Contact
Rachel Goodwill
Walker Sands, for VTEX
vtex@walkersands.com
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