Experts Say That Capturing Customer Needs at Front End of Product Lifecycle is Critical to Maximizing Return on Innovation MatrixOne, Inc. (NASDAQ: MONEE), a leading provider of collaborative product lifecycle management (PLM) solutions for the value chain(TM), will co-sponsor with Telelogic a Webcast on best practices for managing customer needs in conjunction with PLM. A featured presentation by Mike Burkett, research director of AMR Research, will discuss how understanding customer needs at the onset of product development speeds time-to-market and ensures new products meet emerging regulatory standards. According to a recent AMR Research Report entitled, Don't Launch a Product Without Knowing Your Customer's Needs, "Product launches fail because manufacturers can't meet customer needs-that's what manufacturers listed as the top reason for failures in a recent AMR Research survey. Reasons vary from poor definition of requirements on the front-end of product development, to poor execution to meet those needs later in the design process. While the need to design a product to meet customer needs may be obvious to manufacturers, many struggle to execute well within the pressure to speed new innovations to market... Aligning customer needs with the NPDL process is one of the most important areas manufacturers can target to improve product launch success." Hosts Jon Gable, vice president, Product Management of MatrixOne and Ken Maier, director, Customer Needs Management of Telelogic will inform participants about how the integration of MatrixOne Product Central(TM) and Telelogic DOORS(R) speeds new product development, from concept to delivery. What: A free online conference, "Managing Customer Needs to Drive Profitable Product Development" When: June 29, 2005 at 11:00 a.m. ET/8:00 a.m. PT Where: Participants can register for this event at http://www.matrixone.com/customersuccess/cnm_email.html Who: Featured event speakers include: -- Mike Burkett, research director, AMR Research -- Jon Gable, vice president, Product Management of MatrixOne -- Ken Maier, director, Customer Needs Management of Telelogic About MatrixOne MatrixOne, Inc. (NASDAQ: MONEE) is a recognized leader in delivering collaborative Product Lifecycle Management (PLM) solutions. We provide flexible solutions that unleash the creative power of global value chains to inspire innovations and speed them to market. MatrixOne's customers include global leaders in the aerospace and defense, automotive, consumer products, high technology, life sciences, machinery, and the process industries, including Agilent Technologies, General Electric, Honda, Johnson Controls, Philips, Procter & Gamble, Siemens, and Toshiba. MatrixOne (http://www.matrixone.com/) is headquartered in Westford, Massachusetts with locations throughout North America, Europe, and Asia/Pacific. MatrixOne and the MatrixOne logo are registered trademarks and "a leading provider of collaborative product lifecycle management (PLM) solutions for the value chain" is a trademark of MatrixOne, Inc. All other trademarks and service marks are the property of their respective owners. Forward-looking statements in this release are subject to risks and uncertainties that could cause our actual results to differ materially from those anticipated. Such statements may relate, among other things, to our plans, objectives and expected financial and operating results. The risks and uncertainties that may affect forward-looking statements include, among others: poor product sales, long sales cycles, difficulty developing new products, difficulty in relationships with vendors and partners, higher risk in international operations, difficulty assimilating future acquisitions, difficulty managing rapid growth, and increased competition. For more about the risks and uncertainties of our business, see our periodic and other S.E.C. filings.
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