Grand Opening Celebration October 13, 2006 ATLANTA, Sept. 28 /PRNewswire-FirstCall/ -- Fidelity Bank announced it opened its 21st branch on September 25, 2006, at 1955 GA Highway 138 N, Suite 1200, Conyers, GA 30013. Fidelity Bank President, H. Palmer Proctor, Jr., said, "This is the first of several branches planned for the East side. Fidelity already has many customers in Rockdale County." David Ridgway is the Branch Manager. Other staff members are Yolanda Jackson, Semethia Miles, Renee Yerby, and Danielle Tobe. The regional East side office is also located in the Conyers Branch, staffed by Regional Executive Hal Dally and Commercial Lender Brian Callaway. The Grand Opening Celebration will be on Friday, October 13, 2006, with the ribbon cutting at 11 a.m. and festivities continuing until 4 p.m. Refreshments and snacks, including Fidelity's signature cookies, will be served throughout the day. Lunch will be provided from 11 a.m. to 1 p.m. by Los Charros Mexican Restaurant. This branch complements Fidelity's SBA operation, headquartered in Conyers, and headed by Danny Preston. Now with 21 branch locations, Fidelity Bank - the Lion Bank, with its fresh-baked cookies and Totally Free Checking, is Atlanta's largest community bank. Fidelity was founded in 1974 in Decatur. For more information on Fidelity's Totally Free Checking or other personal or business banking opportunities, visit any of our 21 branch locations, log on to http://www.lionbank.com/, or call (404) 248-LION. Fidelity Bank is a subsidiary of Fidelity Southern Corporation. Fidelity Southern Corporation, through its operating subsidiaries Fidelity Bank and Lionmark Insurance Company, provides a wide range of banking, mortgage, and investment services, and a credit related insurance product through 21 offices in Atlanta, GA. The Bank provides SBA lending products through a loan production office in Conyers, GA. Mortgage, construction, and automobile loans are also provided through an office in Jacksonville, Florida. For additional information about Fidelity's products and services, please visit the website at http://www.fidelitysouthern.com/. Contact: Martha Fleming or Jim Miller Fidelity Southern Corporation (404)240-1504 DATASOURCE: Fidelity Southern Corporation CONTACT: Martha Fleming or Jim Miller of Fidelity Southern Corporation, +1-404-240-1504 Web site: http://www.fidelitysouthern.com/ http://www.lionbank.com/

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