No B.S. Skincare, A PureK Holdings Subsidiary, Announces Transition to All-New Sustainable Aluminum Packaging
February 26 2021 - 8:58AM
PureK Holdings Corp. ("
PureK") (TSX Venture:
PKAN), is pleased to announce that its subsidiary, No B.S. Skincare
(the "
Company" or "
No B.S.
Skincare"), is proud to announce that it has begun the
process for transitioning to the use of sustainable aluminum
packaging for the entirety of its award-winning skincare product
lines. The Company expects that all of its products will feature
the new packaging by 2022.
No B.S. Skincare’s clean, vegan and gluten-free
product line contains absolutely no harmful or questionable
ingredients like parabens, sulfates, artificial colorants,
fragrances and phthalates. All No B.S. Skincare products are
responsibly made in America, with no animal testing, ever.
“Our original packaging used recyclable plastic
with minimal waste, and while that was a good start, we are ready
to move forward to a better and more sustainable alternative,” said
Diana Briceno, CEO of No B.S. Skincare. “Recently, we launched the
Antioxidant CoQ10 Cream, our first official product with aluminum
packaging, and it was a big success. Next up is our best-selling
Caffeine Eye Cream, available in aluminum this summer 2021.”
Among the best packaging alternatives for
skincare products, both aluminum and glass are 100% recyclable for
an indefinite number of times. The shipment of aluminum-packaged
products uses less energy due to aluminum’s lightweight material
and the fact that products can be packed tightly together, while
glass is heavier and requires more space and protection.
No B.S Skincare’s transition to aluminum
packaging represents a huge step forward for the brand’s commitment
to calling out beauty industry B.S. with clean ingredients that
work smarter to give us healthy, glowing skin. The company’s
women-led team is very excited to become more sustainable by giving
skincare consumers even more of what they want: clean formulas,
visible results, and a B.S.-free beauty culture we can all get
behind.
No B.S. Skincare products can be
purchased online at Target.com beginning in March
2021.
About PureK Holdings Corp.
PureK Holdings Corp. leads an international
omni-channel platform with diversified assets in the emerging
plant-based and holistic wellness consumer product categories. The
company’s mission is focused on leading innovation for the informed
Millennial and Generation Z generations in the rapidly growing
plant-based, natural, and clean ingredient space. The company
continues to focus on expansion into high-growth consumer product
categories including CBD products, plant-based food and beverage,
and the global pet care and skin care industries. For more
information on PureK Holdings Corp., please visit
https://purekana.com/investor-relations/.
For more information: |
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Website: https://livenobs.com |
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Media Contact: contact@livenobs.com |
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Brand Contact: Diana Briceno, diana@livenobs.com |
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Forward-Looking InformationThis
news release contains forward-looking statements and information
within the meaning of applicable securities legislation. Often, but
not always, forward-looking statements and information can be
identified by the use of words such as "plans", "expects" or "does
not expect", "is expected", "estimates", "intends", "anticipates"
or "does not anticipate", or "believes", or variations of such
words and phrases or state that certain actions, events or results
"may", "could", "would", "might" or "will" be taken, occur or be
achieved. Forward-looking statements or information involve known
and unknown risks, uncertainties and other factors which may cause
the actual results, performance or achievements of PureK to be
materially different from any future results, performance or
achievements expressed or implied by the forward-looking statements
or information contained in this news release.
Risks, uncertainties and other factors involved
with forward-looking information could cause actual events,
results, performance, prospects and opportunities to differ
materially from those expressed or implied by such forward-looking
information, including assumptions as to PureK and No B.S.
Skincare's business; the adverse impact of the COVID-19 pandemic to
PureK and the Company's operations; and such risks contained in
PureK's other filings with Canadian securities regulators available
on PureK's issuer profile on SEDAR at www.sedar.com. Readers are
cautioned that the foregoing list of factors is not exhaustive.
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