UPDATE: Southwest Airlines To Begin Flights To Newark Liberty In March
August 27 2010 - 5:52PM
Dow Jones News
Southwest Airlines Co. (LUV) said Friday it will boost its New
York-area flying next year as part of a deal that also seeks to
ease concerns from regulators about the proposed merger of UAL
Corp.'s (UAUA) United Airlines and Continental Airlines Inc.
(CAL).
Dallas-based Southwest plans to lease take-off and landing slots
at Newark Liberty International Airport from Continental, adding to
its existing services in the region from New York LaGuardia and
Islip on Long Island.
Southwest would lease slots to operate 18 daily round-trip
flights at peak and off-peak times, which analysts said would
likely be enough for high-frequency service to three
yet-to-be-disclosed destinations. It would start some flights in
March 2011, with a full schedule by next June.
Continental and United said in a joint statement that the plan
was a fair solution to concerns raised by the Department of Justice
about their proposed merger. The airlines have responded to a
second request for information from regulators, and had previously
said they were confident of closing a deal by year end. The
Southwest plan is contingent on sealing a deal by Nov. 30.
Newark is the New York area's largest hub and a stronghold of
Continental, but rivals including Delta Air Lines Inc. (DAL), AMR
Corp.'s (AMR) American Airlines and JetBlue Airways Corp. (JBLU)
are seeking to buttress their presence in the country's largest
travel market.
Southwest has a limited presence at slot-restricted LaGuardia
and successfully campaigned to block a planned transfer of slots at
the airport involving Delta and US Airways Group Inc. (LCC). Delta
aimed to strengthen its position at LaGuardia while US Airways
would have secured more access to Reagan National in Washington,
D.C.
For Southwest, an enhanced New York presence fits its strategy
of winning more premium business travelers. The country's largest
carrier of domestic passengers is revamping its frequent-flier
program to secure more high-paying corporate accounts, as well as
providing in-flight wireless service and credit card tie-ins, a key
revenue source for the industry.
The airline, like other low-cost carriers, had reeled in growth
plans over the past 18 months but continues to add back limited
capacity to balance supply with recovering demand. Southwest had
previously announced plans to add two new cities next year to
expand its network to 71 destinations. It will also decide in
December whether to order larger versions of the Boeing 737 that
would suit more congested airports like Newark.
-By Doug Cameron and Kathy Shwiff, Dow Jones Newswires;
212-416-2357; Kathy.Shwiff@dowjones.com
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