Deadline for entry: March 1, 2010 MADISON, Wis., Dec. 11 /PRNewswire-FirstCall/ -- Sonic Foundry, Inc. (NASDAQ:SOFOD), the recognized market leader for rich media webcasting and knowledge management, is seeking nominations for the sixth annual Rich Media Impact Awards, an annual honor to recognize excellence in the practical and creative integration of Mediasite in business, education, health and government. Mediasite users are invited to create webcasts about their award-worthy projects and submit them at http://www.sonicfoundry.com/nominate/?sm=6. Since its inception in 2005, the Rich Media Impact Awards have strengthened the Mediasite user community by inspiring innovation and honoring more than 100 programs from around the world. Past winners can be viewed here (http://www.sonicfoundry.com/resources/impact-awards/past-winners/?sm=6) and include Penn State Hershey, Russell Investments, EDHEC Business School, Ontario Hospital Association, Fox School of Business at Temple University and The Center for Rural Development. "Receiving the Rich Media Impact Award for Government is a tremendous honor for The Center for Rural Development. It is also testament to the fact that streaming media can be a powerful and effective tool capable of breaking down geographic barriers and bringing us all closer together. The Center serves a large region in Southern and Eastern Kentucky, and reaches across Kentucky and the nation with other programs and services, so this award continues to inspire us to seek new ways to utilize this technology to serve our customers and change lives," said Lonnie Lawson, president and CEO of The Center for Rural Development. "Thank you again to everyone at Sonic Foundry for adding a scholarship for students to the RMIA awards to help offset the expenses associated with education," said Student Impact Award winner Jenna Lombardo, student at Northwestern University Prosthetics-Orthotics Center. "I had a ball watching the ceremony live from the comfort of my couch!" Deadline for entry is March 1, and finalists will be notified on March 19. Winners will be announced on April 14 at a special awards event during UNLEASH 2010, the Mediasite User Conference. The complete list of award categories is: -- Enterprise Award: recognizes a company who improved its business outcomes through rich media communication. -- Excellence in Education Award: recognizes a higher education institution that enhanced learning and outreach through rich media. -- Facility Design Award: recognizes a professional AV design or consulting firm that created innovative rich media rooms and facilities. -- Global Reach Award: recognizes any successful initiative that connected the international community through rich media. -- Government Award: recognizes a local, state or federal government initiative that implemented rich media for training and outreach. -- Healthcare Award: recognizes an organization that implemented rich media to benefit health and wellness. -- Prolific Use Award: recognizes an organization that has dramatically scaled its rich media program to achieve a broad deployment across its enterprise or record number of presentations, views or audiences. -- Rapid ROI Award: recognizes an organization that used rich media to quickly achieve a measurable ROI in its training, communications or outreach initiatives. -- Scholastic Achievement Award: recognizes a school district or other organization serving the K-12 educational community that harnessed the power of rich media to improve communication, learning and outreach. -- Student Impact Award: recognizes an individual student, as well as his/her college or university, whose educational experience has been enhanced through rich media. About Sonic Foundry®, Inc. Sonic Foundry (NASDAQ:SOFODNASDAQ:www.sonicfoundry.com) is the global leader for rich media webcasting and knowledge management, providing enterprise communication solutions for 1,800 customers in education, business and government. Powered by Mediasite, the patented webcasting platform which automates the capture, management, delivery and search of lectures, online training and briefings, Sonic Foundry empowers people to transform the way they communicate. Through the Mediasite platform and its Events Services group, the company helps customers connect a dynamic, evolving world of shared knowledge and envisions a future where learners and workers around the globe use webcasting to bridge time and distance, accelerate research and improve performance. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners. Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry's products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission. DATASOURCE: Sonic Foundry, Inc. CONTACT: Tammy Kramer of Sonic Foundry, Inc., +1-608-237-8592, Web Site: http://www.sonicfoundry.com/

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