BakBone Software Appoints Bharat Kumar as VP Marketing SAN DIEGO, Nov. 2 /PRNewswire-FirstCall/ -- BakBone Software(TM) (TSX: BKB; OTC Bulletin Board: BKBOF), a global provider of data protection software, today announced that Bharat Kumar has joined the company as vice president of marketing. (Logo: http://www.newscom.com/cgi-bin/prnh/20031120/SDBAKLOGO ) Bharat will be responsible for helping to define and fulfill BakBone's marketing initiatives and business strategy to accelerate the worldwide adoption of its data protection solutions and advance BakBone's market leadership in backup and recovery for Linux. "Bharat Kumar is an outstanding technical executive with an extensive software background, solid global marketing experience, and brings a wealth of expertise in establishing market leadership and growing market share for both start-up companies and well-established businesses," said Jim Johnson, president and CEO of BakBone. "As we evolve BakBone to the forefront in data protection, we continue to add experienced senior talent and depth to our executive team. Bharat is the latest in a series of experienced executives to join BakBone since the year began, and we look forward to the significant contributions he will make to the Company and to our customers in the future." Kumar joins BakBone from DataCore Software, where he led all aspects of the company's worldwide marketing activities. Kumar's responsibilities included strategic market planning, product management, channel marketing and business development and branding activities that promoted DataCore to enterprise accounts as well as to the fast growing small to medium business segments. Prior to joining DataCore in October 2000, he held key marketing positions at ViewSonic, where he played a strategic role in establishing its market leading position, and a series of international sales and marketing positions at Borland Software, Lotus Development Corp (now IBM) and Sybase. Kumar holds a bachelor's degree in Business Studies from Coventry University (UK) and an MBA and MSc in IT for Management, both from Warwick University (UK). About BakBone Software, Inc. BakBone Software is a leading international data protection solution provider that develops and distributes data backup, restore, and disaster recovery software for network storage and open-systems environments. BakBone delivers scalable solutions that address the complex demands of large enterprise environments, as well as small to medium size businesses. Founded in 2000, BakBone products are used by Fortune 1000 corporations and domestic and international government entities. Distributed through a select global network of OEM partners, resellers and solution providers, interested companies can learn more information about BakBone's products and services at http://www.bakbone.com/ or email . For further information, please contact, Dani Kenison of BakBone Software, Inc., +1-858-795-7584, . http://www.newscom.com/cgi-bin/prnh/20031120/SDBAKLOGO http://photoarchive.ap.org/ DATASOURCE: BakBone Software, Inc. CONTACT: Dani Kenison of BakBone Software, Inc., +1-858-795-7584, Web site: http://www.bakbone.com/

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