Law office of Brodsky & Smith, LLC announces that it is investigating potential claims against the Board of Directors of Alloy, Inc. (“Alloy” or the “Company”) (Nasdaq: ALOY) relating to the proposed acquisition of Alloy by an investor group including ZelnickMedia. Under the terms of the agreement, Alloy shareholders would receive $9.80 in cash for each share of Alloy common stock they own.

The investigation concerns possible breaches of fiduciary duty and other violations of state law related to the Alloy board’s approval of the proposed transaction. The transaction appears to be unfair, in part, given that Alloy’s senior management may remain with the company after the transaction and/or have other conflicts of interests.

If you own shares of Alloy and wish to discuss the legal ramifications of the proposed transaction, or have any questions, you may e-mail or call the law office of Brodsky & Smith, LLC who will, without obligation or cost to you, attempt to answer your questions. You may contact Jason L. Brodsky, Esquire or Evan J. Smith, Esquire at Brodsky & Smith, LLC, Two Bala Plaza, Suite 602, Bala Cynwyd, PA 19004, by e-mail at investorrelations@brodsky-smith.com, or by calling toll free 877-LEGAL-90.

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