INVESTools to Provide Investor Education Content to Yahoo! Finance
February 07 2006 - 7:30AM
Business Wire
INVESTools Inc. (AMEX:IED), a market leader in fulfilling the
lifelong education needs of self-directed investors, announced an
agreement to provide customized investor education content to
Yahoo! Finance, the leading online financial information site.
Under the terms of the agreement, INVESTools will work with Yahoo!
Finance to develop educational content for a broad range of
investing subjects to help educate Yahoo! Finance's 10 million
unique visitors per month(a). "INVESTools is excited to bring our
market-leading investor education content to Yahoo! Finance, the
most heavily trafficked Web site for individual investors. This
partnership accelerates our strategy of online student acquisition
to complement our leadership in 'live' investor education," said
Lee K. Barba, Chairman and CEO. "We expect qualified online lead
generation to increase from the attribution on our content linking
to www.investools.com in the second half of 2006." About INVESTools
Inc. INVESTools offers a full range of investor education products
and services that provide lifelong learning in a variety of
interactive delivery formats, including instructor-led online
courses, in-person workshops, "at home" study programs, one-on-one
coaching sessions and telephone, live-chat and email support.
Approximately 193,000 investors around the world have graduated
from INVESTools' investor education programs. Log on to
http://www.investools.com to learn more about the INVESTools
Method(TM) -- one of the most widely recognized, adopted and
endorsed approaches to investor education. (a) Source:
Nielsen//NetRatings, December 2005 All statements in this press
release that are not historical are forward-looking statements
within the meaning of Section 21E of the Securities Exchange Act of
1934. Such forward-looking statements may be identified by words
such as "believe," "intend," "expect," "may," "could," "would,"
"will," "should," "plan," "project," "contemplate," "anticipate,"
or similar statements. Because these statements reflect the
Company's current views concerning future events, these
forward-looking statements are subject to risks and uncertainties.
The Company has made every reasonable effort to ensure that the
information and assumptions on which these statements and
projections are based are current, reasonable, and complete.
However, a variety of factors could cause actual results to differ
materially from the projections, anticipated results or other
expectations expressed in this release, including, without
limitation, the success of brand development efforts and strategic
alliances; the ability to successfully integrate acquired and
potential additional operating companies; demand for the Company's
products and services; the Company's ability to compete effectively
and adjust to rapidly changing market dynamics; the uncertainties
associated with governmental regulation; and other factors detailed
from time to time in the SEC reports of INVESTools Inc. The Company
assumes no obligation to publicly update or revise any
forward-looking statements made herein or any other forward-looking
statements made by the Company, whether as a result of new
information, future events, or otherwise.
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