MIAMI, May 24, 2017 /PRNewswire/ -- Carnival
Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), the world's
largest leisure travel company, today unveiled the Ocean Tagalong™,
a customizable digital companion that will interact with guests on
Ocean Medallion vacations as well as represent them in interactive
games.
The Tagalong is part of the
O•C•E•A•N (One
Cruise Experience Access Network) Experience Platform that makes
its global debut aboard Princess Cruises' Regal Princess in
November at Port Everglades in Fort
Lauderdale. Expected to be a game-changer for the guest
experience, the platform enables a personal concierge by bridging
the physical and digital worlds to deliver a new level of
personalized service not previously considered possible. The
Tagalong is the latest in a series of personal and engaging
features being invented to significantly enhance the vacation
experience.
When guests create a profile within the Ocean Compass –
accessible starting this fall on Ocean.com – they will be invited
to create their own unique Tagalong. These digital companions will
follow them from initial registration to the end of their cruise
(as well as rejoin them on future cruises). Everyone who creates an
Ocean profile can personalize a Tagalong; cruise bookings will not
be required.
Guests can select from three sea creatures – Sea Turtle,
Seahorse or Butterfly Fish – to best reflect their "alter ego" and
further customize their Tagalong by body shape, color, pattern,
marks (like tattoos) and more.
Once created, the animated and responsive Tagalongs will appear
online within a guest's profile and in interactive PlayOcean games
that can be played online, as well as interacting within Ocean
Portals found onboard Medallion Class ships. Tagalongs even evolve
throughout the cruise, reflecting the personality and interactions
of the guest and collecting "charms" that show off their
achievements.
Guest Tagalongs also will take center stage in the social gaming
experience Tagalong Sprint, which pits guests'
digital companions in a fast and fun race across the ocean floor.
Guests will tap their personal Compass devices to see who can speed
across the finish line first in this rhythm-based group game played
on massive digital displays found onboard Medallion Class
ships.
"The Ocean Tagalong is a great way for guests to express
themselves and gives us the opportunity to engage them in unique
experiences that amplify fun and stoke their competitive spirits,"
said John Padgett, chief experience
and innovation officer for Carnival Corporation. "Driven by the
Ocean Medallion, guests will be amazed at how their Tagalongs
appear in dynamic settings around the ship and delighted by the
ways their companions can interact throughout their vacation."
For more information on inaugural Ocean Medallion vacations on
Princess Cruises, please visit www.Princess.Com/Ocean.
Inaugural voyages sail to the Caribbean beginning November 15 on Regal Princess.
For more information on O•C•E•A•N, visit www.ocean.com.
About Carnival Corporation & plc
Carnival
Corporation & plc is among the largest, most profitable and
financially strong leisure travel companies in the world, with a
portfolio of 10 cruise brands in North
America, Europe,
Australia and Asia that
includes Carnival Cruise Line, Fathom, Holland America Line,
Princess Cruises, Seabourn, AIDA Cruises, Costa Cruises, Cunard,
P&O Cruises (Australia) and
P&O Cruises (UK).
Together, these brands operate 103 ships visiting over 700 ports
around the world and totaling 231,000 lower berths with 17 new
ships scheduled to be delivered between 2018 and
2022. Carnival Corporation & plc also operates
Holland America Princess Alaska Tours, the leading tour companies
in Alaska and the Canadian Yukon. Traded on both the New
York and London Stock Exchanges, Carnival Corporation
& plc is the only group in the world to be included in
both the S&P500 and the FTSE 100 indices.
In 2017, Fast Company recognized Carnival
Corporation as being among the "Top 10 Most Innovative
Companies" in both the design and travel categories. Fast
Company specifically recognized Carnival
Corporation for its work in developing Ocean Medallion™, a
high-tech wearable device that enables the world's first
interactive guest experience platform capable of transforming
vacation travel into a highly personalized and elevated level of
customized service.
Additional information can be found on
www.carnival.com, www.fathom.org, www.hollandamerica.com,
www.princess.com,
www.seabourn.com, www.aida.de, www.costacruise.com, www.cunard.com, www.pocruises.com.au,
and www.pocruises.com.
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SOURCE Carnival Corporation & plc