By Angela Chen 

The bidding war between CME Group Inc. and BGC Partners Inc. for fellow broker-dealer GFI Group Inc. escalated Monday, as both parties raised their bids to win over shareholders ahead of this month's vote.

CME is now offering $5.85 a share in cash and stock, while rival BGC has raised its all-cash offer to $6.10 a share. BGC added that it delivered an agreement that, if approved by GFI, means that BGC would increase its offer by an extra 10 cents a share, or $6.20 a share. BGC also has extended the expiration date for its offer to Feb. 3.

"We are fully committed to completing this transaction and our revised offer is clearly superior to the current agreement in place between CME and GFI management," said BCG Chief Executive Howard Lutnick.

CME and rival BGC have been locked in a bidding war over GFI since last July. Brokers such as CME, BGC and GFI act as middlemen for Wall Street's big banks.

GFI has supported the efforts of CME. But BGC, the second-largest broker by market capitalization, went public with its intention to launch a tender offer for the company in September, after taking a 13.5% stake in GFI.

If the raised offer is approved at the Jan. 27 meeting, GFI management and certain affiliates will forgo about $40 million in consideration.

GFI rejected the BGC bid in November, calling it "highly conditional" because of an impasse over issues such as board seats. At that time, the board members suggested going ahead with CME instead.

CME originally offered $4.55 in cash and stock in July, and both parties have raised their bids multiple times.

Under the CME deal, CME would keep GFI's energy-trading platform, Trayport, and its pricing-and-data business, known as Fenics, and sell the firm's brokerage-and-clearing operation back to GFI executives.

GFI shares rose about 6% to $5.91 in midday trading.

Write to Angela Chen at angela.chen@dowjones.com

Access Investor Kit for BGC Partners, Inc.

Visit http://www.companyspotlight.com/partner?cp_code=P479&isin=US05541T1016

Access Investor Kit for CME Group, Inc.

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Visit http://www.companyspotlight.com/partner?cp_code=P479&isin=US3616522096

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