Call of Duty: Infinite Warfare’s Live-Action Trailer “Screw It, Let’s Go To Space” Offers Gamers an Epic Escape from ...
October 25 2016 - 1:00PM
Business Wire
Activision’s latest entry into the
award-winning “There’s a Soldier in All of Us” campaign is helmed
by Peter Berg and features cameos by Michael Phelps and Danny
McBrideCall of Duty: Infinite Warfare launches
worldwide November 4
What’s a person to do when they’ve had enough of the seemingly
never-ending stream of contentious headlines day after day? Head to
space, and blow off some steam, Call of Duty style,
naturally! Call of Duty®: Infinite Warfare’s live-action
trailer has landed. Activision Publishing, Inc., a wholly owned
subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI), is igniting
its creative and marketing campaign today with the release of the
new live-action launch trailer helmed by director Peter Berg of
Pony Show Entertainment and featuring cameos from world champion
swimmer Michael Phelps and actor Danny McBride (Vice Principals,
Eastbound & Down, Tropic Thunder). The intense :90, high-action
piece is cheekily titled “Screw It, Let’s Go To Space.”
“If ever there was a year when people could use a break from the
headlines for a little good old fashioned escapist entertainment,
2016 is it,” said Tim Ellis, CMO, Activision. “‘Screw It, Let’s Go
To Space’ captures this feeling on a global scale and transports
you into the epic gameplay and settings of Call of Duty:
Infinite Warfare. It’s a thrill ride like no other, and it’s
coming November 4th.”
This is director Peter Berg’s third collaboration with Call of
Duty. “Screw It, Let’s Go To Space” pokes fun at the seemingly
unending string of contentious news events of 2016 and offers up
Call of Duty: Infinite Warfare as a much-needed escape. From
businessmen to newscasters to delivery drivers to Michael Phelps
and Danny McBride, everyone in the spot leaves their differences
and stresses behind to blast off into space and let loose in an
action-packed thrill ride of epic proportions.
Call of Duty: Infinite Warfare breaks new ground in
storytelling, by exploring the weight of leadership and the
responsibilities that come with it in an emotional,
character-driven narrative. In a first for the franchise, Infinite
Warfare introduces an all-new story set beyond Earth’s atmosphere,
delivering an incredible list of gameplay innovations, such as
space dog-fighting and zero gravity action, as well as seamless
transitions from experience to experience keeping players engaged
in the breathtaking action. In addition to a riveting single
player, story campaign, Call of Duty: Infinite Warfare also
delivers a robust multiplayer mode, and a unique, 1980’s inspired
cooperative zombies experience, “Zombies in Spaceland.”
Developed by Activision’s Infinity Ward, Call of Duty:
Infinite Warfare launches worldwide November 4.
Activision is putting major marketing support behind the game with
a high-impact TV, digital and outdoor advertising campaign that
will run around the globe. Throughout the campaign, Activision has
worked with Los Angeles, New York and Amsterdam based agency
72andSunny on overall creative direction.
November 4th marks the launch of Call of Duty: Infinite
Warfare, releasing worldwide on the PlayStation®4 system, Xbox
One and PC. The title is rated M for Mature (Blood and Gore, Drug
Reference, Intense Violence, Strong Language, Suggestive Themes).
The Digital Deluxe and Legacy Editions of Call of Duty: Infinite
Warfare also include Call of Duty®: Modern Warfare®
Remastered*, which is rated M for Mature (Blood, Intense Violence,
Strong Language). Check local retailers for availability of all
Call of Duty: Infinite Warfare Editions.
*At launch, Call of Duty: Modern Warfare Remastered will contain
only 10 MP maps from the original Call of Duty: Modern Warfare
game. All 16 original MP maps will be made available by 12/31/2016.
Modern Warfare Remastered is a full game download. Internet
connection required. For disc-based Legacy editions of Infinite
Warfare on PS4 and Xbox One, Infinite Warfare game disc must be
inserted to play Modern Warfare Remastered. Internet connection
required. For more information, please visit
www.callofduty.com/MWR_FAQ.
For the latest intel on Infinite Warfare, check out:
www.callofduty.com, www.youtube.com/callofduty or follow
@InfinityWard and @CallofDuty on Twitter and Instagram and
Facebook.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision
Publishing, Inc. is a leading global producer and publisher of
interactive entertainment. Activision maintains operations
throughout the world and is a division of Activision
Blizzard (NASDAQ: ATVI), an S&P 500 company. More
information about Activision and its products can be found on the
company's website, www.activision.com or by
following @Activision.
Cautionary Note Regarding Forward-looking Statements:
Information in this press release that involves Activision
Publishing’s expectations, plans, intentions or strategies
regarding the future, including expected release dates, or of the
features and functionality of Call of Duty: Infinite Warfare and
Call of Duty: Modern Warfare Remastered are forward-looking
statements that are not facts and involve a number of risks and
uncertainties. Factors that could cause Activision Publishing’s
actual future results to differ materially from those expressed in
the forward-looking statements set forth in this release include
unanticipated product delays and other factors identified in the
risk factors sections of Activision Blizzard’s most recent annual
report on Form 10-K and any subsequent quarterly reports on Form
10-Q. The forward-looking statements in this release are based upon
information available to Activision Publishing and Activision
Blizzard as of the date of this release, and neither Activision
Publishing nor Activision Blizzard assumes any obligation to update
any such forward-looking statements. Forward-looking statements
believed to be true when made may ultimately prove to be incorrect.
These statements are not guarantees of the future performance of
Activision Publishing or Activision Blizzard and are subject to
risks, uncertainties and other factors, some of which are beyond
its control and may cause actual results to differ materially from
current expectations.
© 2016 Activision Publishing, Inc. ACTIVISION, CALL OF DUTY,
MODERN WARFARE, CALL OF DUTY MODERN WARFARE, and CALL OF DUTY
INFINITE WARFARE are trademarks of Activision Publishing, Inc.
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version on businesswire.com: http://www.businesswire.com/news/home/20161025006410/en/
Activision Publishing, Inc.Kelvin LiuSr. PR
Manager310-255-2213Kelvin.Liu@activision.com
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