Named the sixth Blue Zone for its wide-ranging policies
promoting population health and longevity, Singapore has a per-capita spend on wellness
(US$2,898) far outpacing both global
(US$706) and Asia-Pacific (US$399) averages. The new data is made possible
by GWI's continuing partnership with the Singapore Tourism
Board
MIAMI, May 8, 2024
/PRNewswire-PRWeb/ -- The non-profit Global Wellness Institute
(GWI), the leading research organization for the global wellness
industry, today released new data on Singapore's US$16.3
billion wellness economy and all of its ten wellness
markets. The country, despite its relatively small footprint (275
square miles with close to six million people), has an innovative
and strong wellness economy, ranking #42 globally and #14 in
Asia-Pacific. Singapore's per-capita wellness spend
(US$2,898) is ranked #20 in the
world, far outpacing both global (US$706) and Asia-Pacific (US$399) averages.
The Singapore Tourism Board's unique
efforts to establish the city as a premier urban wellness
destination in Asia should be
commended, and according to our new research, Singapore's wellness tourism market grew an
impressive 66% from 2021 to 2022
The new Singapore data is
available on GWI's Geography of Wellness platform thanks to a
renewed partnership with the Singapore Tourism Board (STB). STB is
committed to establishing Singapore as a sustainable urban wellness
destination and is the lead agency for tourism in the country. The
agency has been successful in differentiating Singapore from other Asia-Pacific destinations by focusing on its
unique wellness attributes, including urban wellness. Since 2022,
Singapore has hosted the Wellness
Festival Singapore (WFS), a key nationwide effort to promote
holistic wellbeing for locals and visitors. Beyond that, the
festival serves as a unique launchpad for the industry to test
innovative concepts such as fitness and wellness classes at key
attractions like Changi Jewel's HSBC Rain Vortex, the world's
tallest indoor waterfall, and the Singapore Zoo.
"The Singapore Tourism Board's unique efforts to establish the
city as a premier urban wellness destination in Asia should be commended, and according to our
new research, Singapore's wellness
tourism market grew an impressive 66% from 2021 to 2022," said
Susie Ellis, GWI's chair & CEO.
"STB's continued commitment to making GWI's data available to all
will help the world understand the opportunities across the
country's wellness markets and help the wellness tourism space
grow."
"We are delighted to continue our partnership with the Global
Wellness Institute, which reinforces our commitment to grow
Singapore's appeal in the wellness
tourism space," said Ms. Ong Ling
Lee, executive director of Sports & Wellness at the
Singapore Tourism Board. "GWI's expertise and insights will augment
Singapore's position as a leading
urban wellness haven that prioritizes holistic wellbeing and offers
accessible and innovative experiences for both locals and
visitors."
Singapore is renowned as a
"City in Nature" and an urban biophilic wellness destination that
embodies holistic wellness. In the heart of its bustling cityscape
lies Gardens by the Bay, a verdant oasis showcasing Singapore's rich flora and fauna, seamlessly
connected to 300 km of park connector trails and greenways to other
urban attractions. Residents and visitors are encouraged to walk,
run, bike or skate, integrating physical activity with exploration
and transportation.
Besides building healthy living into its residents' everyday
environments, Singapore also
empowers its population to lead a more active lifestyle and
influences them to make healthier food choices when they dine and
pick up their groceries.
Notably, Singapore was recently
named the sixth Blue Zone worldwide (places where people live the
longest) by Dan Buettner, Blue Zones
founder, National Geographic Fellow and New
York Times bestselling author. The country is the first
"Blue Zone 2.0" because, rather than traditional ways of life
solely driving population longevity, Singapore has "engineered" improved health and
healthspan by a host of creative government policies, and it has
boosted average life expectancy to 83 years from 72 years in
1980.
New Singapore Wellness Economy Data
Below are snapshots, in order of market size, of all the sectors
that make up Singapore's wellness
economy. More data can be found here, including a detailed,
downloadable country report entitled The Global Wellness Economy:
Singapore.
Singapore Wellness Economy by Sector (US$):
(Numbers refer to each market's global rank, growth from 2020 to
2022, and current market valuation.)
Personal Care & Beauty: #34, +9.8%, $5.5B
Public Health, Prevention & Personalized Medicine: #27, +11%,
$2.3B
Physical Activity: #45, +17.6%, $2.3B
Wellness Real Estate: #17, +28.7%, $2B
Healthy Eating, Nutrition & Weight Loss: #60, +4.8%,
$1.9B
Traditional & Complementary Medicine: #36, +3.9%, $970M
Spas: #32, +35%, $540M
Wellness Tourism: #63, +66.4%, $500M
Workplace Wellness: #30, +4.4%, $270M
Mental Wellness: #54, +15.8%, $250M
Total Wellness Economy: #42, +13.5%, $16.34B
The report provides further data and insights on the country's
wellness market segments, including its fast-growing wellness real
estate sector ($2 billion), where the
percentage of total construction output with a wellness focus is
6.5%, and its high-spending wellness tourism, where average
expenditures for primary wellness trips is $2,050 and secondary trips is $1,964.
About the Global Wellness Institute
The Global Wellness Institute (GWI), a nonprofit 501(c)(3), is
considered the leading global research and educational resource for
the global wellness industry and is known for introducing major
industry initiatives and regional events that bring together
leaders to chart the future. GWI positively impacts global health
and wellness by educating public institutions, businesses and
individuals on how they can work to prevent disease, reduce stress
and enhance overall quality of life. Its mission is to empower
wellness worldwide.
(1) Per capita spend is calculated by averaging the total
valuation of Singapore's 11
wellness economic sectors (such as wellness tourism, wellness real
estate, personal care & beauty, etc.) across the total
population.
Media Contact
Cassanda Cavanah, Cavanah
Communications, 8183974630, cassandra@cavanahcommunications.com,
http://www.globalwellnessinstitute.org/
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SOURCE Global Wellness Institute