-- Hi res photos, sample Q&A available at:
http://www.thevelvethammer.com/gallery.html
VANCOUVER, Feb. 27, 2015 /PRNewswire/ -- At 19 years old,
Elaine Allison was one of
Canada's first female correctional
officers supervising inmates in an all-male maximum security
prison. It was there she learned first hand that there were
distinct differences in how men and women lead or manage others.
Her life depended on it! What worked for a man, was not
working for her. She needed new strategies.
Photo - http://photos.prnewswire.com/prnh/20150227/178297
Women are continuing to move into managerial positions and
leadership roles, yet most leadership books and programs have been
written by men. Often the tactics don't work for women. Elaine
says, "What about the large percentage that are not getting
access to methods of leadership from a "Women's Point of View"
in entry or middle management? This causes confusion as a man may
be perceived as commanding, whereas a woman might be called the
"b" word and alienating the very team she is supposed to be
leading. Elaine says, "Women are realizing acting like a man
doesn't work."
Elaine feels it all comes down to science such as; brains,
hormones and cultural expectations. For example when using MRI's
and PET scans, it was found that in men's brains, only one
hemisphere lights up when they are tasking, for women both sides
light up. This can easily answer the question why so many men are
great at vision and focus (a heralded leadership skill) while,
women are masters at multi-tasking, but often can be perceived as
scattered, when in fact they can get a lot done. Secondly, we know
when a man is under stress they produce adrenaline – the fight or
flight hormone and we have now found that women actually
produce more oxytocin than adrenaline, when under stress. For
example, this is the hormone that women secrete in high levels when
they give birth to a baby, making them want to bond with their
child. In the boardroom if a crisis hits, a woman may want to call
a meeting (bond), while the man in the room will want a decision
(fix it). Lastly cultural expectations won't allow in most
cases a woman to act like a man – they often get called a –
"Hammer" only to alienate the very team they need to get things
done. If they resort to getting "too velvety", nothing gets done.
Throughout Elaine's book and programs she continues to teach actual
leadership skills all from a women's point of view with real life
strategies – that work amazingly well – for women and also interest
men.
Elaine Allison is now a
successful owner and co-founder of multiple businesses, and winner
of the "Visions of Excellence" Entrepreneur of the Year Award. She
is a corporate trainer, international speaker and author of the
newly re-released book and now available in ebook format; The
Velvet Hammer "PowHERful Leadership Lessons for Women Who
Don't' Golf. She has presented to thousands of audiences on a
variety of management practices and leadership skills for over 25
years. Among a variety of front line roles, executive positions and
Co-Founder, Elaine has also managed 1400 unionized flight
attendants which provided her with many more excellent examples of
leading people while at 35,000 feet with no one to call. Free
on Kindle, March 8 &
9th, 2015
http://www.amazon.com/Velvet-Hammer-PowHERful-Leadership-Lessons/dp/0973906502/ref=sr_1_cc_1?s=aps&ie=UTF8&qid=1424977003&sr=1-1-catcorr&keywords=the+velvet+hammer
or Visit; www.thevelvethammer.com or call: 1-877-364-8500
for more information.
Contact: Elaine Allison, P:
1-877-364-8500, Email: contact@thevelvethammer.com