Citrix Appoints Kimberly Martin as Vice President of Partner Strategy and Sales
September 15 2015 - 4:05PM
Business Wire
Channel chief to renew Citrix commitment to
partner community, roll out innovative programs and reinvigorate
ecosystem
Citrix today announced that Kimberly Martin is joining the
company as vice president of partner strategy and sales, reporting
to Carlos Sartorius, senior vice president, worldwide sales and
services. As the new worldwide channel leader, Martin will be
responsible for evolving the company’s partner strategy for ISVs,
OEMs, SIs, service providers, resellers, and distributors,
addressing channel needs, delivering maximum value to partners and
driving customer success. Martin’s appointment is part of a broader
sales transformation plan that was initiated earlier this year.
Martin brings with her an extensive background in channel
program design and development, partner marketing and channel
incentive design. Most recently, she was vice president of
worldwide business development and partner at Datameer where she
built a partner ecosystem and established partner programs in the
new Hadoop technology space. She has also served as vice president
of worldwide channels at Informatica, and led Microsoft’s EMEA
channel business for several years. While at Microsoft, Martin
provided leadership for the channel through the move from on-prem
perpetual licensing to cloud-based services for Microsoft’s EMEA
market. Previously, she worked at Andersen Consulting and then
Accenture consulting on sales and channel transformation for
technology companies including EMC, Cisco, Dell, HP, among
others.
Kimberly will split her time between the San Francisco Bay Area
and Fort Lauderdale.
Quotes
Carlos Sartorius, vice president, worldwide sales and
services, Citrix
“Partners have been and continue to be core to our
long-term business strategy. From here, we're up-leveling our
focus on our channel partners around the globe. Kimberly
Martin’s appointment as Citrix Channel Chief is a key part of that
renewed commitment. Under her leadership we'll create more
ways to engage and reinvigorate our channel partners to stay
at the core of their business."
Kimberly Martin, vice president, partner strategy and sales,
Citrix
“Citrix has a strong committed partner network that has been
delivering innovative Citrix solutions to customers for many years.
I’m excited to work with and help reinvigorate our partner
community through new innovative programs and initiatives, and will
further hone the incentives and engagement model we deliver to our
partners. We have big plans for the future to ensure success for
our partners and customers. I’m excited to work with Mark
Templeton, Carlos Santorius and the rest of the executive team to
execute on an ambitious vision for the company and for the
ecosystem of customers and partners who get value from Citrix
solutions every day.”
About Citrix
Citrix (NASDAQ:CTXS) is leading the transition to
software-defining the workplace, uniting virtualization, mobility
management, networking and SaaS solutions to enable new ways for
businesses and people to work better. Citrix solutions power
business mobility through secure, mobile workspaces that provide
people with instant access to apps, desktops, data and
communications on any device, over any network and cloud. With
annual revenue in 2014 of $3.14 billion, Citrix solutions are in
use at more than 400,000 organizations and by over 100 million
users globally. Learn more at www.citrix.com.
For Citrix Investors
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Citrix Systems, Inc.For media inquiries:Jason L. Wyse,
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