From New Apartments to First Homes, Gen Z
and Millennial Shoppers Seek Accessible Style for Exceptional
Spaces
NORTH
BERGEN, N.J., May 24, 2022
/PRNewswire/ -- VCNY Home, a top-ten U.S.-based home goods
manufacturer, announced the launch of jade + oake, a game-changing
home goods brand designed for young adults. The sweeping collection
includes soft and hard goods and features everything needed to
decorate a complete home from kitchen and living room to bed, bath,
and floor. The launch follows a successful soft launch of select
items last summer.
The jade + oake brand will thrill young adults who seek to
create unique spaces at accessible prices. Featuring trend-forward
designs, textures, patterns, and hues, the remarkably comprehensive
collection will wow aspirational designers with endless
possibilities for self-expression through home décor. From
ultra-soft bed sets to statement-making decorative accents, jade +
oake provides affordably forward home décor for the modern
millennial.
"We know that young adults are busy juggling life and work
responsibilities and that they cherish home as a place to reflect,
reenergize and express themselves," said Toby Cohen, co-founder and CEO of VCNY Home. "We
believe young adults shouldn't have to miss out on getting the
décor they want or sacrifice style when decorating on a budget. Our
incredible team at VCNY Home knows how to bring incredible quality
and design home for everyone and we've done that with jade + oake.
We take great care to offer impeccable home goods that are
affordable, relevant, and versatile enough to reflect individual
style, making it simple and fun to create a unique space you
love."
VCNY Home developed jade + oake to address a white space in home
décor, offering young adults on-trend and quality designs at
affordable prices. Leveraging deep expertise, impressive scale, and
a team with global sourcing, manufacturing, design, and
merchandising capabilities, VCNY Home designed the entire
collection in less than a year and ensured every item will retail
for under $40. Inspired by today's
eye-catching colors and patterns, the collection features soft
textures like woven jacquard, knits, matelassé, and waffle fabrics
as well as typically high-end touches like embroidery, quilting,
contrasting, raw edges, and faux leather. Pops of print and
reversible accents allow for patterns and styles to be mixed and
matched and integrated seamlessly into any space.
"By creating the jade + oake brand, we're offering retailers a
full destination and complete suite of products – one-stop shopping
for living room, bedroom, bathroom, kitchen, and beyond," Cohen
added.
The jade + oake collection includes options for every room,
including items for the:
- Bedroom
-
- Textured technique quilt and comforter sets
- Reversible bedding for versatile styling
- Solid and printed sheet sets
- Decorative throws
- Area rugs and scatter rugs
- Pet beds
- Living Room
-
- Decorative pillows
- Decorative throws
- Window curtains
- Area rugs and scatter rugs
- Wall décor
- Decorative Storage
- Clocks
- Lamps
- Bathroom
-
- Shower curtains and liners
- Rugs and mats
- Towels
- Vanity accessories
- Shower caddies and storage
- Coordinated bath bundles
- Kitchen
-
- Tablecloths and runners
- Decorative towels
- Rugs and kitchen mats
- Placemats
- Napkin rings
- Storage baskets
For more information on jade + oake, visit the brand passport
here. You can learn more about all VCNY Home has to offer at
vcnyhome.com.
Media contact:
Ilya Welfeld
336348@email4pr.com
917-848-2083
View original content to download
multimedia:https://www.prnewswire.com/news-releases/vcny-home-introduces-jade--oake-brand-to-bring-on-trend-decor-home-for-young-adults-301553569.html
SOURCE VCNY Home