NEW YORK, Jan. 14, 2022 /PRNewswire/ -- The use of
AI with social media management software is one of the major
trends supporting the content marketing market. The digital
transformation of businesses is an effort aimed at creating
connected platforms and industry revenue streams. Consequently,
several industries are opting for real-time solutions besides
spending on IT infrastructure and analytical solutions to gain a
competitive advantage in the market. Modern businesses are marked
by an increase in the need for advanced business intelligence (BI).
Artificial intelligence (AI) has enabled content marketing with
significant technological advances. AI provides a centralized view
of all business activities and associated information. The
content marketing market is expected to grow by USD 417.85 billion from 2020 to
2025, at a CAGR of 16% as per the latest market report
For more insights on the content
marketing market - View a FREE sample report in
Read the 120-page report with TOC on "Content Marketing
Market Analysis Report by End-user (Retail, Automotive,
Financial Services, Telecom, and Others) and Geography (APAC,
North America, Europe, South
America, and MEA), and the Segment
Forecasts,2021-2025". Gain competitive intelligence about
market leaders. Track key industry opportunities, trends and
threats. Information on marketing, brand, strategy and market
development, sales, and supply
Content marketing market - Driver
factor driving growth in the content marketing market is the
rise in the number of users on social media. Social media is
becoming an essential part of the Internet, and it is accessed by
more than a billion people worldwide. In addition, the increase in
the use of mobile devices and smartphones has driven the use of
social media among users. The growing use of social media among
consumers is encouraging enterprises to use this platform to
approach their target audience. As the number of users is
continuously increasing, enterprises are using social media
platforms for content marketing, which helps them to manage their
large target audience more effectively. Thus, with the increase in
the use of social media among consumers.
Content marketing market - Challenge
related to digital advertisements will be a major challenge for
the content marketing market. Content advertisements through
digital platforms are commonly considered as a form of
advertisement that is done through the Internet to market products
or services to consumers. With time, the term digital
advertisements have expanded its dimensions. Furthermore, due to an
increase in fraud-related digital advertisements, it is now treated
as one of the major concerns for industry players. Fraud related to
digital advertisements includes actions such as launching
advertisements outside of a user's view and creating fake
advertisement traffic by using content scraping websites.
To know more about the drivers &
challenges - Download a free sample now!
Some of the key Contenting Players:
The content marketing market is fragmented and the vendors
are deploying organic and inorganic growth strategies to compete in
- Adobe Inc.
- Contently, Inc.
- CoSchedule LLC
- HubSpot Inc.
- Influence and Co.
- NewsCred, Inc.
- Scripted Inc.
- Seismic Software, Inc.
- Sprinklr Inc.
- Upland Software, Inc.
Get lifetime access to our Technavio Insights.
Subscribe now to our most popular "Lite Plan" billed annually at
USD 3000. View 3 reports monthly and
Download 3 Reports Annually!
Content Marketing Market End-user Outlook (Revenue, USD bn,
- Retail - Size and forecast 2020-2025
- Automotive - size and forecast 2020-2025
- Financial services - size and forecast 2020-2025
- Telecom - size and forecast 2020-2025
- Others - size and forecast 2020-2025
Content Marketing Market Geography Outlook (Revenue, USD bn,
- APAC - size and forecast 2020-2025
- North America - size and
- Europe - size and forecast
- South America - size and
- MEA - size and forecast 2020-2025
For additional information on segmentation - Grab an
Exclusive Free Report
Visual Content Market -The visual content market size
has the potential to grow by USD 1.28 billion during
2020-2024, and the market's growth momentum will accelerate
during the forecast period. Download a free sample now!
CMO Market in Pharmaceutical Industry -The CMO market share
in the pharmaceutical industry is expected to increase by
USD 46.69 billion from 2021 to 2026, and the market's
growth momentum will accelerate at a CAGR of 7.41%. Download a
free sample now!
Growth momentum &
Accelerate at a CAGR
APAC, North America,
Europe, South America, and MEA
US, China, Japan, and
competitive strategies, consumer engagement scope
Contently, Inc., CoSchedule LLC, HubSpot Inc., Influence and Co.,
NewsCred, Inc., Scripted Inc., Seismic Software, Inc., Sprinklr
Inc., and Upland Software, Inc.
analysis, Market growth inducers and obstacles, Fast-growing and
slow-growing segment analysis, COVID-19 impact and future consumer
dynamics, market condition analysis for the forecast
If our report has not
included the data that you are looking for, you can reach out to
our analysts and get segments customized.
Technavio is a leading global
technology research and advisory company. Their research and
analysis focuses on emerging market trends and provides actionable
insights to help businesses identify market opportunities and
develop effective strategies to optimize their market
With over 500 specialized analysts, Technavio's report library
consists of more than 17,000 reports and counting, covering 800
technologies, spanning across 50 countries. Their client base
consists of enterprises of all sizes, including more than 100
Fortune 500 companies. This growing client base relies on
Technavio's comprehensive coverage, extensive research, and
actionable market insights to identify opportunities in existing
and potential markets and assess their competitive positions within
changing market scenarios.
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
View original content to download