NYON, Switzerland, May 6, 2021 /PRNewswire/ -- Hisense, as a Global
Partner of UEFA EURO 2020, launches
the #UpgradeYourHome campaign to encourage consumers to upgrade
their home appliances for summer season.
Hisense appointed Dwyane Wade as
the global ambassador for this year's campaign to encourage sports
fans and consumers to upgrade their home with prize. Wade
officially kicks off the #UpgradeYourHome campaign by calling out
to European football legends including Marco Materazzi and Lukas Podolski to bring the Upgrade Season to
Europe.
#UpgradeYourHome is activated on May
6th, consumer who purchases a Hisense product before
July 11th, will be invited to
register at global.hisense.com for a valid competition
entry. Participants are eligible to enter the giveaway to win
€10,000. To tie in with the "Upgrade" theme, the campaign provides
an opportunity for consumers to upgrade their home appliances to
get ready for the summer season and creates an exclusive connection
among the tournament's audience in a compelling way.
Along with the #UpgradeYourHome campaign, Hisense introduces
hero products to get sports fans ready for UEFA EURO 2020.
U7QF
A ULED TV with Quantum Dot Colour delivers over a billion shades
of colours. Hisense's Full Array Local Dimming technology utilizes
independently controlled dimming zones for added precision. With
the Sports Mode feature, U7QF creates a truly vibrant crystal-clear
sports scene full of vivid colours and rich layers. It brings the
authentic cinematic experience home with HDR10+ and Dolby Vision™
support, plus immersive sound by Dolby Atmos®.
U8GQ
Astonishing levels of colour purity are unlocked with U8GQ. This
Quantum Dot HDR ULED TV gets users closer to reality with over
1 billion true-to-life colours, while Ultra HD Premium offers
exceptional 4K clarity. Over 90
independently controlled dimming zones achieve pinpoint detail even
in the darkest scene. An AI Picture Optimization system
automatically adjusts the picture quality for the best viewing
experience according to the scenario identified. The TV brings
the actual cinematic experience home with IMAX Enhanced, HDR10+ and
Dolby Vision IQ™ support and immersive Dolby Atmos® sound with
Multi-Channel Surround.
PureFlat
Hisense's PureFlat series is advanced in design and ice and
water dispenser. With the integrated ice and water dispenser, users
have a permanent supply of chilled water and a crushed or cubed ice
maker. The interior space is massive and adaptable with innovative
storage solutions such as the convertible door that can turn into a
fridge or a freezer in a wide temperature range.
For more information on the campaign, visit
global.hisense.com.
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