CLEVELAND, Sept. 22, 2020 /PRNewswire/
-- Sherwin-Williams announces its 2021 Color of the Year:
Urbane Bronze SW 7048. A warm, sophisticated bronze, the color
inspires all of us to find sanctuary in any space. Urbane Bronze is
a rich anchor that grounds the mind in calm and stability with its
ties to the natural world.
"The home is now the ultimate retreat from the world, and color
is an easy and effective way to create a personal haven," said
Sue Wadden, director of color
marketing at Sherwin-Williams. "Urbane Bronze encourages you to
create a sanctuary space for mindful reflection and renewal."
The "stay at home" mantra has directed where we go and what we
do in 2020, but it will also influence interior design trends for
2021 and beyond. The color is part of the Sanctuary palette in
Sherwin-Williams 2021 Colormix® Forecast, which predicts
a need for balance in design for the year ahead. The new decade
ushered in a return to rich, bold colors, stepping away from the
cool neutrals of the 2010s in an effort to bring more personality
"Urbane Bronze is a comforting color, drawing from nature for a
feeling of relaxation and serenity," explained Wadden. "There's
also reassurance in its sentimentality, with nostalgic ties to the
design of the '70s and '90s, but with gray undertones that give it
a distinctly modern twist."
Creating sanctuary at home
Bold and understated at the same time, Urbane Bronze is the new
neutral that can be used anywhere in the home, inside or out.
Whether used as a primary or accent color, Urbane Bronze has an
anchoring quality that conveys a sense of comfort and sanctuary in
bedrooms, living rooms and dens, or calm concentration in home
"Complement the simplicity of Urbane Bronze with natural
materials—like wood finishes, organic stone accents or woven
textiles—and a variety of mixed metals to create a serene space
grounded in nature," recommended Wadden.
For an updated take on minimalism, pair Urbane Bronze with other
warm neutrals, including elegant bone whites like Modern Gray SW
7632. To bring in more color and a hint of the bold pairings of the
'70s, add a modern green like Messenger Bag SW 7740. A
monochromatic look with Urbane Bronze on all four walls and trim
creates a soothing site for working from home.
Nature-inspired commercial properties
For designers and other professionals, biophilic design will
continue to play an important role in commercial spaces. Rooted in
nature, Urbane Bronze is an ideal accent color that grounds a space
through organic appeal.
"Urbane Bronze is just one more way to bring in nature through
design and is a great color to accentuate window trim, columns and
accent walls in commercial spaces," said Wadden. "It works well
with other elements of biophilic design, including large,
light-filled spaces and indoor greenery."
About Sherwin-Williams Color of the Year
Wadden, as director of color marketing, leads the
Sherwin-Williams global color and design team to research and
identify key trends that influence the way we interact with color.
From those findings, the team turns emerging themes into the annual
Colormix Forecast and zeroes in on a Color of the Year. The 2021
selection, Urbane Bronze SW 7048, is the 11th official Color of the
Year. The list of previously selected colors includes:
- 2011: Indigo Batik SW 7602
- 2012: Argyle SW 6747
- 2013: Aloe SW 6464
- 2014: Exclusive Plum SW 6263
- 2015: Coral Reef SW 6606
- 2016: Alabaster SW 7008
- 2017: Poised Taupe SW 6039
- 2018: Oceanside SW 6496
- 2019: Cavern Clay SW 7701
- 2020: Naval SW 6244
Explore the Color of the Year with the ColorSnap®
Visualizer app, a tool designed to help consumers and professionals
make confident and smart paint color selections. Download the app
to try out Sherwin-Williams 1,700 hues in your own space in real
time with the app's Instant Paint augmented reality tool. Sampling
colors is now more convenient than ever with free color chip
ordering and delivery at swcolorchips.com.
Urbane Bronze is available now to order online for pick-up at
Sherwin-Williams stores nationwide. Learn more about the Color of
the Year and other color selection resources
than 150 years, Sherwin-Williams has been an industry leader in the
development of technologically advanced paint and coatings. As the
nation's largest specialty retailer of paint and painting supplies,
Sherwin-Williams is dedicated to supporting both do-it-yourselfers
and painting professionals with exceptional and exclusive products,
resources to make confident color selections and expert,
personalized service at its more than 4,400 neighborhood stores
across North America. For more
information, visit sherwin-williams.com. Join Sherwin-Williams on
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