TEL AVIV, Israel and
TOKYO, March 26, 2020 /PRNewswire/ -- Pixellot, the
world's leading provider of AI-Automatedâ„¢ sports production and
streaming solutions announces a strategic partnership to provide
its AI-Automated solutions to NTTSportict co. ltd, a new company
that was formed by NTT West and Asahi Broadcasting Group HD in
Japan. The new company will
provide video content production and distribution to sports
facilities and organizations, based exclusively on Pixellot's
technology.
"We are proud to have Pixellot as our partner in bringing
automated production to semi-pro and local leagues," said
Masatoshi Nakamura, President of
NTTSportict. "After conducting extensive trials in several leagues,
we concluded that Pixellot is the leading technology for our
long-term plans. We are moving forward to increase local sports
coverage to ensure that every team and player can get the exposure
that they deserve while providing communities and teams with the
ability to engage at a high level, watching live games, replays and
sharing game and player highlights."
Watch: https://youtu.be/FKRuf9S_8PA
"We're happy to have been chosen as the providers of the
technology that will be powering the coverage of local leagues in
Japan," said Alon Werber, CEO of Pixellot. "The ability to
broadcast games live will enable local and amateur sports to come
out of the current crisis faster. Players and clubs will connect on
a much higher level with their fan base. The foresight of our
partners to put this technology in place will be a major factor in
helping society return to normal."
Several Japanese sports associations welcomed the news: The Nara
Football Association who participated in trials last year
announced: "We will transform games into valuable content so that
everyone in Japan can enjoy local
sports!" The Kumamoto Prefecture Handball Association stated: "This
will create a world where more and more people can enjoy handball
games, that take place in rural areas." The Japan Ice Hockey
Federation added: "We will look forward to creating new value for
athletes and fans."
"We are already seeing some of the APAC leagues returning to
play. The financial recuperation process of the top leagues will be
faster than the secondary and lower divisions. This is precisely
where automatic production can help," says Christopher
Yap Pixellot's Head of Sales & Business Development,
APAC
About Pixellot
Pixellot's AI-based automated production solution provides the
sports market with easy and affordable ways to produce and
distribute high-quality game and highlights videos. Pixellot's
solution streamlines the production workflow by creating a
panoramic image of the entire playing surface. Advanced algorithms
enable automated coverage of the game, generate highlights and add
graphics and ads.
Pixellot works with schools, clubs, leagues and federations
worldwide, and produces over 90,000 hours of live sports per month
from over 6,000 venues. In addition, added-value features such as
game and player highlights increase fan engagement and reach on
social media.
Media contact
Yossi Tarablus | Director of Marketing | yossit@pixellot.tv