HANGZHOU, China, Dec. 7, 2019 /PRNewswire/ -- On November 14th 2019, Mr. Zhou Bangbing,
chairman of ALLPCB, accepted an exclusive interview on "Domestic
Products Go Global".
The interview is initiated by Department of Commerce of
Zhejiang Province. Representatives
from four outstanding enterprises in different fields have shared
their successful experience on the overseas path, to provide more
development strategies and ideas for China's excellent domestic brands to expand
internationally.
In the "Top 50 Chinese Overseas Brands Report in 2019" released
by WPP and Kantar, consumer electronics has occupied 5 seats in the
top ten Chinese brands in the overseas market. The global consumer
electronics industry is a huge market of nearly $700 billion.
However, under the 8/2 Principle, large manufacturers have
monopolized most of the market share, how can the remaining small
fishes survive under the fierce competition?
ALLPCB has seized the trends of fragmented and personalized
orders in consumer electronics industry. Being a pioneer, Mr. Zhou
has expressed his perspective on how non-standard industrial
products expand global market during the interview.
1. Quality and Service
There is no doubt that
product quality and service are the foundation of manufacturing
enterprise. Non-standard industrial products require the
manufacturers own the ability to accurately meet the needs of
customers.
Customer needs should be the most important guide for
manufacturers. Understanding the needs, then try best to provide
superior products and service with its own advantages. ALLPCB, as
an example, has built up a sound reputation by virtue of its high
cost-effective products, ultra-fast delivery and considerate
service.
2. Self-operating Portal Website.
A
common online sales platform or self-operating portal website, it
is a major concern for domestic manufacturers to expand the global
market.
Mr. Zhou emphasized the importance of the self-operating online
platform for non-standard industrial products. Compared with
popular sales channels, the self-operating online platform is
considered as more professional with targeted services for
customers.
Being a leading B2B cross-border business with high frequent
procurement & manufacturing capabilities, ALLPCB runs its
self-operating & own brand portal website - ALLPCB.com.
Besides, ALLPCB has established its own PCB Industrial Park in
Anhui Province, covering more than
30 thousand square meters in order to guarantee its self-operating
portal website.
3. Marketing and Promotion.
For Chinese brands,
marketing is vital. Customers are surrounded by huge wave of
information, promotion really matters. Mr. Zhou suggested that
manufacturing service provider of non-standard industrial products
should pay more attention to marketing. They must communicate with
customers directly to obtain consumer needs without delay.
Nowadays, social platforms have emerged as a new traffic hub to
the market. Compared with traditional time-consuming and
labor-intensive methods, such as print media and trade show booth
display, the internet platform can achieve more precise marketing
results, which is more cost-effective and effective.
The duopoly in the digital advertising field, namely Google and
Facebook, has also become indispensable partners in promotion.
ALLPCB puts emphasis on Google advertising as well. Thanks to the
precise marketing of Google Ad program, it has quickly occupied a
considerable share in the global PCB market.
Mr. Zhou added that marketing is only a means of traffic, but
not a shortcut to success in speculation. After all, "quality
and service" is the cornerstone to build an effective corporate
image and maintain a good reputation.
Facing the trend of the intelligent manufacturing, ALLPCB is
committed itself to establishing the best electronics collaborative
manufacturing platform. Product and service is the solid base,
which is assisted by self-operating portal website and factories
and the Internet technology is the driving force behind.
About ALLPCB:
ALLPCB is an ultrafast PCB super factory as well as an
Internet-based manufacturing company, committed to building an
electronic collaborative manufacturing service platform. It offers
professional one-stop service, including PCB prototype, PCB
Assembly and components sourcing. Since founding, ALLPCB has
reconstructed the traditional PCB industry by data-driven
technology.
For more information, please contact:
Email: service@allpcb.com
Website: https://www.allpcb.com/
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SOURCE ALLPCB