WASHINGTON, Dec. 3, 2019 /PRNewswire/ -- The
generational wars that came to the fore this year will heat up in
2020, A.T. Kearney's Global Business Policy Council finds in
its Year-Ahead Predictions 2020 report. The emergence of
Greta Thunberg and the recent mass
protests from Lebanon to
Chile highlight the growing
intensity of the tension as older generations continue to hold
positions of authority, while younger generations become more vocal
about economic inequality, climate change, and other social
issues.
Responses to climate change will also inspire new business
models, technology innovations, and urban policies in 2020.
Paul A. Laudicina, founder and
chairman of the Global Business Policy Council, notes, "As global
climate changes continue to challenge more and more communities
across the world, companies and governments will find innovative
new ways to address water crises and provide aid to victims of
natural disasters. Cities will also continue to lead the way in
addressing climate change, including through reducing carbon
emissions and building more resilient infrastructure."
There will be more competition in the technology space, however.
Governments will impose new regulations on technology companies as
"techlash" translates into higher levels of digital nationalism.
The report's co-author and managing director of the Global Business
Policy Council Erik Peterson argues
that data privacy regulations will proliferate in 2020. "The EU,
whose General Data Protection Regulation is becoming the worldwide
norm, has emerged as the global leader in data privacy regulation.
And more broadly, we see that data localization continues to be on
the rise."
At the same time, the national competition to roll out 5G
wireless networks will escalate. The
United States will fall behind in the race to 5G in 2020,
according to the report. But US companies will be among the leaders
in an increasingly crowded outer space.
The authors also point to several shifting political and
economic fault lines that will be active in 2020. US dollar
appreciation will affect international economic flows and fuel
geopolitical tension, while Northeast
Asia will become an even more profound geopolitical
hotspot.
The full list of predictions included in Year-Ahead
Predictions 2020 is:
- Generational wars will heat up as battle lines are
drawn.
- A wave of water crises will spur innovation.
- The evolution of cities will accelerate to meet
infrastructure and climate challenges.
- A new disaster economy will emerge as catastrophes
become more frequent and severe.
- The halal consumer market will exceed $2.5 trillion globally.
- The United States will
encounter challenges in the race to 5G.
- Data privacy rules will proliferate as EU regulations
set the global standard.
- Northeast Asia will
become an even more profound geopolitical hotspot.
- US dollar appreciation will continue.
- Commercial and national interests will collide in a more
crowded outer space.
Read the full report here.
About A.T. Kearney
A.T. Kearney is a leading global management consulting firm with
offices in more than 40 countries. Since 1926, we have been trusted
advisors to the world's foremost organizations. A.T. Kearney is a
partner-owned firm, committed to helping clients achieve immediate
impact and growing advantage on their most mission-critical
issues.
To learn more about A.T. Kearney, please visit
www.atkearney.com.
About the Global Business Policy Council
The Global Business Policy Council is a specialized foresight
and strategic analysis unit within A.T. Kearney. Since its first
CEO Retreat in 1992, the Council has been a strategic service for
the world's top executives, government officials, and
business-minded thought leaders. Through exclusive global forums,
public-facing thought leadership, and advisory services, the
Council helps decipher sweeping geopolitical, economic, social, and
technological changes and their effects on the global business
environment. The Council consistently ranks near the top of the
University of Pennsylvania's list of
best private-sector think tanks and currently holds the 4th spot
globally.
To learn more about the Global Business Policy Council, visit
our homepage.
Media contacts:
Erin
Weiss erin.weiss@atkearney.com
+1 703-486-4737
View original content to download
multimedia:http://www.prnewswire.com/news-releases/at-kearney-releases-its-year-ahead-predictions-for-2020-300967804.html
SOURCE A.T. Kearney