NEW YORK, June 26, 2019 /PRNewswire/ -- SAFFORIA, the
first all-natural saffron elixir debuts the launch of its inaugural
Euphoric Detoxifier, Gold Rush, in a 4 oz. shot. With growing
concern for mental wellness, coupled with the demand for holistic
alternatives, the need for a sustainable approach has become
crucial. Grounded in tradition, fueled by a personal triumph, and
manifested through labor and love, founder Yass Grayeli, felt compelled to create an elixir
that uses pure fine grade saffron, to uplift the spirit, stimulate
the mind and detoxify the body.
"SAFFORIA's journey began years ago as I watched my
grandmother battle depression," "My endless search for
something that could help my grandmother, without harmful side
effects, brought me to a staple of my Persian upbringing: saffron.
I discovered that saffron's benefits extended far beyond its color
and taste, and included many medicinal properties that were valued
by ancient healing practices but had remained a mystery to the
modern world. From its mood lifting properties, to its ability to
aid digestion and detoxify, saffron revealed itself to be as
powerful as it is beautiful." - Yass
Grayeli, Founder & CEO.
Saffron, also known as "Red
Gold," is the world's most expensive spice, worth more than
gold by weight. Its hefty price tag
is largely due to its labor
intensity to harvest and narrow yield times. An estimated 40 hours
of labor and 150,000 flowers is necessary to yield just one
kilogram of saffron. Apart from its culinary use, recent studies
indicate several therapeutic & holistic uses for saffron.
"By emphasizing the body's ability to heal itself, we promote
healthy lifestyle changes," says Maria
Khazaei MD, "natural ingredients such as those found in
SAFFORIA are much more effective long-term, healing both the mind
and the body." Scientific studies on saffron have shown
that consumption of saffron (30 mg/day) for six weeks was shown to
be as effective as prozac (40 mg/day) in improving depression
symptoms in patients suffering from major depressive disorder
(MDD).
Gold Rush includes Saffron, Passion Fruit, Ginger, and Black
Pepper Extract. Through the unique composition of saffron and black
pepper extract, optimal pH levels and protective packaging,
SAFFORIA maximizes Saffron's functionality and bioavailability to
enhance its antioxidant capacity
and euphoric effects. SAFFORIA's packaging is environmentally
conscious and produced with the current state of global climate in
mind. At 30 calories, SAFFORIA is all-natural, gluten-free, vegan,
and does not contain preservatives or added sugars.
SAFFORIA Gold Rush comes in a case of six 4 oz. bottles and
retails at $59.99. For endured
effects, a subscription model is offered on the site. In order to
yield best results, SAFFORIA should be consumed at least once a day
as a shot (single serving).
About SAFFORIA
SAFFORIA was founded in 2017 by Yass Grayeli in an effort to make the world's
most expensive spice widely accessible and to change perspectives
in the health landscape by offering a novel approach to a
longstanding problem. Grounded in tradition, fueled by a personal
triumph, and manifested through a labor and love, SAFFORIA
harnesses the healing powers of saffron in a ready-to-drink pocket
sized 4 oz. shot that is environmentally conscious and medicinally
effective. Formulated with health in mind, SAFFORIA maximizes the
bioavailability of saffron and with a recipe that is both a
personal homage to ancient wisdom and an effective treatment with a
patent pending formula. We encourage a multicultural stance on
health and wellness that is rooted in eastern tradition and
supported by research & statistics.
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SOURCE SAFFORIA