PORTLAND, Ore., Dec. 6, 2018 /PRNewswire-PRWeb/ -- Billups,
the largest independent out-of-home (OOH) advertising company in
the U.S., today announced the appointment of veteran Nicholas Wootten as SVP of Marketing, as well as
the expansion of its team nationwide – with several managing and
regional director hires in Austin,
Los Angeles, Chicago, New
York and Seattle.
Nick joins Billups with more than 15 years of experience of
leading high impact marketing for major brands across categories
including technology, entertainment, CPG, digital media and
advertising. With a proven track record of translating product
innovation and marketing strategies into tangible results, Wootten
will lead Billups' 360-degree marketing communications. He will
also play an integral role in the launch of Billups' new technology
platform – empowering agencies and brands to build smarter OOH
campaigns with stronger measurement, attribution and location-based
audience intelligence.
"2018 has been a year filled with growth for Billups as we
continue on our mission to transform the out-of-home experience and
industry through data science and technology," said Ben Billups, founder and CEO. "We couldn't be
more thrilled to welcome Nick as SVP of Marketing, and the other
key managing directors and leaders across our team – who continue
to stretch further to deliver value for clients – from technology
development to managed services, media planning and buying."
"OOH is ripe for disruption and Billups is leading the charge in
transforming the space," said Nick
Wootten, Billups' new SVP of Marketing. "I couldn't be more
excited to help Billups continue to innovate the OOH experience –
from audience intelligence and smart planning to stronger
measurement and attribution. It's a pivotal moment for the company
and I'm thrilled to be a part of it."
Since its launch 15 years ago, Billups has continued to build
momentum with total revenues year-over-year increasing as agencies
and brands continue to shift marketing dollars to invest in OOH and
DOOH campaigns. To keep up with the rapid growth of the business,
Billups is making several key regional hires and appointments
including:
- Jaime Byrdak, Managing Director,
Chicago: With an award-winning
background in creative and strategy, Jaime oversees the central
region, including Chicago,
Dallas, Minneapolis and Denver.
- Jennifer Seickel, Managing
Director, New York: Passionate
about managing teams and OOH strategy, Jennifer oversees the entire
east coast region.
- Kristin Carlin, Managing
Director, Los Angeles: With deep
experience in media planning and buying, Kristin oversees the west
coast region, including Los
Angeles, San Francisco,
Portland, and Seattle.
- Simone Davis, Regional Director,
Seattle: Offering nearly 20 years
of domestic and international media experience, Simone manages the
business in the Washington,
Oregon and Idaho markets.
- Suzie Lopez, Business Director,
Austin: With an extensive
background in media planning, buying and strategy, Suzie builds and
fosters client relationships in Austin and the surrounding areas.
With these new hires, Billups now employs more than 95 people,
spanning 16 offices nationwide, with a roster of top agencies and
brands across categories such as CPG, entertainment, QSR, retail,
spirits, tourism and technology.
About Billups
Billups is the largest, independent out-of-home (OOH) technology
company in the nation, empowering the industry by translating
digital experiences into the physical world. Blending art and
science with advanced technology, Billups transforms the OOH
experience, inspiring brands to build and measure intelligent
campaigns, connecting advertisers to their audiences in the real
world. Recently named one of America's Most Promising Companies by
Forbes, Billups, which was founded
in 2003, is headquartered in Portland,
Oregon with a team of more than 95 employees and 16 offices
nationwide. Find out more at Billups.com.
SOURCE Billups