Leo AR Partners with 8th Wall to Expand Its AR Marketplace to 90% of the World’s Smartphones
June 13 2018 - 11:31AM
Business Wire
Developer platform will bring Leo AR to Android
and iPhone devices without native AR support
Leo AR, the “Amazon of Augmented Reality,” and the AR
development platform 8th Wall today announced a new partnership
that will dramatically increase the number of mobile devices that
Leo’s iOS and Android apps are compatible with. Dubbed the ‘Amazon
of Augmented Reality,’ Leo lets people buy and sell AR objects and
create unique AR experiences.
Already, Leo’s users have downloaded more than 1 million
artist-created AR objects, making it the world’s No. 1
consumer-facing AR app. By working with 8th Wall and its universal
AR development tools, Leo’s reach will extend to devices that do
not currently feature native AR support, including the iPhone 5s,
the iPhone 6 and a host of Android devices. All told, Leo AR will
soon be available on 90% of smartphones across the globe.
“As a company that believes in creative expression, we see it as
our mission to bring our augmented communication tools to as many
people as possible,” said Dana Loberg, co-founder and CEO of
LEO, the umbrella company for Leo AR. “We’re excited to be working
with 8th Wall to expand access to our app, especially to smartphone
users outside the United States.”
Leo AR enables people to transform the world around them by
livening up real-world spaces with artist-created augmented reality
objects, allowing users to interact with the new AR spaces they’ve
created. Pretty soon, users will have the ability to purchase more
unique and limited objects in a storefront to make their scenes and
videos even more unique and compelling.
The company’s partnership with 8th Wall comes on the heels of
several new, more socially-designed features for Leo AR --
including the ability to more easily discover new videos, as well
as tapping the videos to heart or like the AR creations. In
addition, Leo users are now able to follow each other’s profiles,
as well as copy and paste objects or ‘mirror’ objects from another
user’s video into a video of their own.
“8th Wall was built to help creators expand the wonders of
augmented reality beyond the next-generation devices that currently
support AR,” said 8th Wall founder Erik Murphy-Chutorian.
“In partnering with Leo AR, we’re opening the door for millions of
new people to create and consume artist-created AR experiences they
can’t find anywhere else.”
About LEO
LEO is the first marketplace for augmented visual communication,
a growing medium that is revolutionizing the way people interact
with each other and the world around them. LEO operates Leo AR (an
AR marketplace for realistic 3D and 4D animated objects and
photogrammetry) and Leo Stickers (the world’s leading emoji
marketplace) -- unlocking new forms of visual expression to anyone
with a smartphone. For more information, visit www.leoapp.com.
About 8th Wall, Inc.
Founded in 2016, 8th Wall, Inc. helps application developers
redefine markets by using augmented reality to break down the walls
between the physical and digital worlds. 8th Wall’s cross-platform
solution lets developers build AR-enriched applications in minutes
and deploy them on close to 3 billion mobile devices. 8th Wall is
headquartered in Palo Alto, Calif. For more information, please
visit: www.8thwall.com. Follow 8th Wall on Twitter @the8thWall.
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