CHICAGO, March 13, 2018 /PRNewswire/
-- ActiveCampaign, a leader in intelligence-driven marketing
and sales automation, today announced it has surpassed 50,000
customers worldwide. As part of that growth -- and the need to
support the growing customer base -- ActiveCampaign has also more
than tripled its team in the last year, now employing more than 250
people in its Chicago
headquarters.
Since transitioning the platform to marketing automation in
2013, the bootstrapped company has experienced tremendous growth,
only taking on Series A funding from Silversmith Capital Partners
in late 2016.
"Reaching 50,000 customers is a huge milestone for us," said
Jason VandeBoom, Founder and CEO of
ActiveCampaign. "We made the decision early on to focus on building
a platform for small- and medium-sized businesses and surpassing
50,000 means we're really making an impact for these
businesses."
As ActiveCampaign looks toward the future, it plans to extend
it's marketing automation capabilities to the entire customer
lifecycle so small- and medium-sized businesses can optimize the
entire customer journey.
"Today's consumers expect a personalized experience," continued
VandeBoom, "and that can be hard for small businesses to manage. By
extending our marketing automation capabilities, we know we can
continue to make a difference for SMBs."
About ActiveCampaign
Recognized as a leader
in the marketing and sales automation space, ActiveCampaign helps
businesses grow by strengthening their relationship with customers
utilizing a blend of automation and human touch. Companies are able
to automate many behind the scenes processes and communicate with
their customers across channels with personalized,
intelligence-driven messages. For more information, visit
www.activecampaign.com.
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SOURCE ActiveCampaign