DENVER, Feb. 9, 2016 /PRNewswire/
-- SafeSplash® Brands, LLC, the fastest growing
swim school franchisor in North
America, announced the acquisition of the Swimtastic
Corporation, franchisor of the Swimtastic® Swim School
brand, which operates six swim schools in Florida, Nebraska and Wisconsin. With this acquisition, SafeSplash
will operate the largest swim school network in North America, with 111 locations in 13
states. The acquisition doubles the number of dedicated swim
school facilities in the SafeSplash family of brands.
"We are delighted to welcome Swimtastic to our family of
brands," said Matthew Lane, Chairman
and CEO of SafeSplash. "The Swimtastic commitment to customer
service, quality instruction and franchisee support closely aligns
with SafeSplash's industry leading values. The addition of
Swimtastic to our portfolio expands our presence in the
learn-to-swim market across the U.S. and enhances our base of
established and successful franchisees. Simply put, this investment
supports our objective of being the premier learn-to-swim franchise
in the world."
According to the U.S. Census Bureau, the swim school market is
estimated at $17B annually with 50
million children in the U.S. under 12 years old. However,
significantly less than $1 billion of
the market is currently served.
This acquisition for SafeSplash, recently listed on
Entrepreneur's "Fastest Growing Franchises of the Year," is
part of its aggressive growth goals to open more than 400 U.S. and
international locations by 2020, representing 800% growth in five
years. SafeSplash's unique franchise model includes back office
services, proven teaching curriculum, superlative franchisee
training and support and negotiated nationwide partnerships with
established health and fitness brands like LA Fitness and 24
Hour Fitness. This combination makes it easy for franchisees to
open SafeSplash facilities with efficient investment levels and
quick launch schedules.
"SafeSplash has established a long standing reputation for
exceptional customer service, quality and support," said
Barrett Wainscott, President of
Swimtastic. "Joining SafeSplash enhances our ability to continue to
deliver exceptional customer service and aligns Swimtastic with an
industry leading organization."
More About SafeSplash® Brands
SafeSplash® Swim School provides a premium, warm
water learn-to-swim program throughout the U.S. that uses a proven,
proprietary curriculum in a small, personal class to positively
teach children and adults alike safety skills and confidence in the
water that they will use throughout their lives.
After opening its first school in 2006 just south of
Denver, Colo., the company has
grown to 111 locations in 13 states. Franchise development rights
are available for SafeSplash schools in areas throughout the
nation. For more information about SafeSplash® or to
learn about franchising opportunities with the company, please
visit their website or "like" SafeSplash®
on Facebook, or follow on Twitter or Google+.
More About Swimtastic®
Based in Waukesha, Wis.,
Swimtastic®, was founded by child educator and swim
expert, Susan Wainscott. With
Swimtastic®, thousands of children and adults learn to
swim and gain the foundation of a lifetime, a love for water.
For more information about Swimtastic® or to learn about
franchising opportunities with the company, please visit their
website or "like" Swimtastic® on Facebook, or
follow on Twitter.
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SOURCE SafeSplash Swim School