NEW YORK, Feb. 21, 2012
/PRNewswire/ -- INKSURE Technologies Inc. (INKS.OB), the market
leader in machine readable taggants and hand-held readers has
announced the release of ScanSure, a new forensic-level reader that
brings with it the next generation of barcode technology. The
latest edition to InkSure's anti-counterfeiting product line,
ScanSure guards against common supply chain vulnerabilities. In one
click ScanSure will determine if a product is counterfeit,
diverted, illegitimate or part of a "third shift" operation
(unauthorized production).
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In addition to barcodes, ScanSure can also authenticate
holograms, serial numbers and other commonly used
anti-counterfeiting security features. With the ability to
authenticate a host of security features, ScanSure provides an
efficient and cost effective supply chain security solution for
brand owners and governments.
ScanSure can integrate seamlessly with any existing track &
trace solution. For organizations that are currently not using such
a system, InkSure offers, TrackSure, a cloud-based customizable
track & trace solution.
"The problem of counterfeiting gets a lot of attention but this
is not the only way criminals use an organization's brand for their
own gain. For example, many outsourced manufacturing plants sell
their customers' products through diverted channels; run "third
shift" counterfeiting productions and try to sell recalled or
expired products. Therefore companies need to have systems in place
that identify all of these supply chain security breaches, not just
counterfeiting," said Tal Gilat,
president and CEO of InkSure Technologies.
"ScanSure is the most unique and robust reader that InkSure has
ever created. No other reader is designed to give complete
authentication and track & trace information. The system we
have created is dynamic, thorough and gives organizations the
control they need to secure their supply chains from the most
notorious security breaches," said Viktor Goldovsky Ph.D, head of
business development at InkSure Technologies.
Early adaptors of ScanSure have been impressed by the unique and
comprehensive analysis that is so easily obtainable in one click.
ScanSure and its accompanying next generation barcode technology
have already been implemented successfully throughout the world and
protect over five hundred million items per year. To date over
30 people have been arrested and approximately 2 million pirated
products have been seized as a result of ScanSure use by
governments.
About InkSure Technologies Inc.
InkSure Technologies is the industry leader in machine-readable
technology for brand protection and anti-counterfeiting. InkSure's
taggant technology is applied to tens of billions of consumer items
and high-value documents annually. The company targets a number of
industry sectors, including finance, government, pharmaceuticals
and transportation.
In 2011, InkSure was named one of the Top 25 Suppliers of
Anti-Counterfeiting and Product Security Technologies by Global
Identification Magazine and received a commendation from the IHMA
for Best Applied Security Product. InkSure's CEO, Mr. Tal Gilat, was awarded the 2011 ID People
Americas Award for his contributions to the anti-counterfeiting
market.
InkSure is based in New York
City, SEC regulated, and publicly traded under the symbol
INKS.OB.
SOURCE InkSure Technologies Inc.