Toby Trygg Joins Ogilvy Health as Executive Creative Director
November 19 2019 - 7:00AM
Ogilvy Health, part of Ogilvy (www.ogilvy.com), today announced
Toby Trygg, has rejoined the Ogilvy network as Executive Creative
Director, where he will lead the creative teams at Ogilvy Health’s
New York office.
Mr. Trygg, who began his career more than 20 years ago at Ogilvy
as an Art Director, comes to Ogilvy Health from McCann Health,
where he held the post of SVP, Group Creative Director. He has an
extensive, 16-year background in consumer marketing and an
additional seven years in the pharma and healthcare ecospheres. Mr.
Trygg brings a truly multidisciplinary approach and disruptive
thinking to Ogilvy Health.In his new role, Mr. Trygg will be
responsible for overseeing the creative teams located at the
agency’s NY-based office, where he will drive forward the creation
of cutting-edge brand identities and execute breakthrough
healthcare marketing campaigns. Mr. Trygg will report directly to
Samantha Dolin, Ogilvy Health’s Chief Creative Officer.Mr. Trygg
has been pioneering the use of new media and technologies in
partnerships with new media outlets and platforms including
Facebook, Google, and Snapchat. He was recently recognized by
Facebook as one of the top 15 social thought leaders in the pharma
industry. Mr. Trygg is a founding member, and current board member
of Facebook’s Health Advisory Panel.Mr. Trygg has received many
awards and recognitions from some of the most prestigious creative
competitions in the industry including Cannes Lions, London
International Awards, Global Awards, The Creative Floor Awards and
MM&M Awards. Mr. Trygg shared, “It is a tremendous honor to
join and lead the fantastic New York team at Ogilvy Health that
Andrew, Sam, and the rest of the agency have put in place. With a
dedicated team behind us and the Ogilvy gravitas in tow, there is
no doubt in my mind that our collective firepower will make huge
differences in patients’ lives and leave a mark on the industry as
a whole. As the lines between health care and consumer marketing
continue to blur, it’s important to have access to the best and
brightest from both disciplines, and no other agency offering can
match what we have here. I can’t wait to see what the future has in
store.”
Sam Dolin added, “Toby’s background and experience represent the
future we see for our Ogilvy Health practice. His deep
understanding of the science required to excel in our space,
partnered with his exceptional creativity, propelled by his thought
leadership in social and new media uniquely elevate our offering.
This allows us to do the most important job of all—deliver critical
health information to those who need it most. We are thrilled to
have Toby join our team, and look forward to an incredible and
promising new chapter.”About Ogilvy HealthOgilvy
Health (www.ogilvyhealth.com) is a creative network focused on
driving superior outcomes in the ever-changing healthcare
environment, providing bespoke solutions for “whole brand building”
in an increasingly complex and evolving marketplace. We believe in
the power of making brands matter by keeping our audiences’ health
and wellness needs at the center of every touchpoint. Our legacy of
creativity, our global network, and our deep expertise allow us to
apply diverse thinking to create solutions for client challenges.
Ogilvy Health delivers insight, creativity, innovation, and
engagement solutions for all healthcare stakeholders, patients, and
consumers across the healthcare continuum—through Consulting,
Medical Education, HCP Promotion, Patient/Consumer Engagement, and
Market Access—while also drawing on the full range of Ogilvy’s
talent and capabilities to integrate PR and Influence, Customer
Engagement and Commerce, and Digital Transformation. Ogilvy is a
WPP company (NYSE: WPP) (www.wpp.com).
Contact: |
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Beth Paulino or |
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Kerianne Slattery |
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Ogilvy Health |
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973.352.1000 tel |
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/13a75b41-6a61-40e6-98af-68fde1b4ae39.
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