The retailer's latest long-term strategic
partnership will usher in an assortment of more than 200 exclusive
jewelry items and accessories, with most under $40
MINNEAPOLIS, Sept. 12,
2023 /PRNewswire/ -- Target Corporation (NYSE:
TGT) and fashion-meets-philanthropy lifestyle brand Kendra
Scott today announced a strategic, long-term partnership to
purposefully bring joy to more families and communities, through an
exclusive collection and dedicated shopping experience with
Kendra Scott at Target. The partnership will offer quality
jewelry and accessories at incredible prices on Target.com and in
select Target stores beginning Oct. 22,
2023.
As two leading style destinations, Target and Kendra Scott are
known for offering inspirational designs, and together, they have
created a new, exclusive collection that will update regularly and
can only be found at Target. The collection offers newly designed
products at affordable prices – with prices starting at
$15 and the majority of items under
$40 – and creates a new way for
Kendra Scott fans to engage with their favorite jewelry brand.
"Target is known for democratizing style and I'm so proud of how
our strategic partnership with Kendra Scott builds on that
legacy of making great design accessible to all," said Jill Sando, executive vice president and chief
merchandising officer, Target. "With over 200 items, most priced at
under $40, this exclusive collection
is fun, stylish, and exactly the kind of affordable joy our guests
are looking for when they shop at Target."
"Family, fashion, and philanthropy are the guiding principles of
the Kendra Scott brand, and closely connect to Target's purpose of
bringing joy to all families," said Kendra Scott, founder,
executive chairwoman and chief creative officer of Kendra Scott,
LLC. "We partnered with Target as they have a strong presence in
our local communities, the place that matters the most to us.
Together, we're introducing a quality, style forward collection and
celebrating both brands' shared commitment to our communities."
The Collection
The Kendra Scott at Target
collection will include more than 200 new, exclusive pieces, from
necklaces, rings and earrings to ring dishes and jewelry storage,
all featuring beloved Kendra Scott designs, genuine stones,
14K gold over brass and other quality
metals. Collection highlights include:
- Colorful and classic Kendra Scott silhouettes including the
Emma and the Eleanor jewelry suites, made utilizing fan-favorite
materials like 14K gold over brass
and Mother of Pearl.
- The Kendra Scott at Target Jessa collection features bold and
trendy statement pieces offering a big dose of sparkle and glam,
reimagined for contemporary audiences, featuring hoop and tassel
earrings, a strand necklace, and more.
- Iconic and sparkly standouts from the Kendra Scott at Target
Scarlett suite of chain necklaces and bracelets.
The first collection will be available beginning Oct. 22, 2023, and the collection will refresh
multiple times each year with a number of items that will carry
forward from season to season.
The Shopping Experience
Guests will be able to shop
the Kendra Scott at Target assortment through a dedicated brand
experience on Target.com, featuring top collection picks from
Kendra Scott and style inspiration. At select Target stores, guests
will find a dedicated Kendra Scott at Target experience within the
jewelry and accessories department, featuring branding, styling
mirrors and more. Target stores in Edina,
MN, Katy, Texas and Austin
Arboretum in Texas, will be
flagship locations for the partnership, offering an expanded Kendra
Scott at Target assortment and experience. Each flagship store
location will host in-store launch activations on Sunday, Oct. 22.
Guests can shop their Kendra Scott at Target items however they
choose – whether in store, on Target.com or the Target app or via
Target's same-day pickup options, including Drive Up and Order
Pickup for the convenient, affordable, joyful experience they'll
only find at Target.
For more information about the Kendra Scott at Target
collection, visit Target.com.
About Target
Minneapolis-based Target
Corporation (NYSE: TGT) serves guests at nearly 2,000 stores and at
Target.com, with the purpose of helping all families discover the
joy of everyday life. Since 1946, Target has given 5% of its profit
to communities, which today equals millions of dollars a week.
Additional company information can be found by visiting the
corporate website and press center.
About Kendra Scott
Kendra Scott LLC was founded in 2002 by Kendra Scott, who serves as
Founder, Executive Chairwoman and Chief Creative Officer of her
namesake lifestyle brand. Known for its design and material
innovation, use of color, and signature shapes, Kendra Scott offers
Fashion, Demi-Fine and Fine Jewelry, watches, engagement rings,
home accessories, and a men's collection, Scott Bros. by Kendra Scott. The company remains
true to its founding philosophy of "Family, Fashion, and
Philanthropy," and has donated over $50M to philanthropic organizations since 2010.
Kendra Scott's customer-centric omni-channel approach includes a
network of 130+ namesake experiential stores and pop-up locations,
wholesale partners, including Neiman
Marcus, Nordstrom, Bloomingdale's, Dillard's, and 850+
specialty boutiques. With over 2,600 employees, the Austin-based company was honored as one of
Newsweek's Top 100 Most Loved Workplaces in 2022. Learn more at
KendraScott.com.
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SOURCE Target Corporation