Sweetgreen Launches New Merch Collection in Time for the Holidays
November 12 2024 - 9:00AM
Business Wire
Fans can shop limited-edition “Kale Camo”
hoodies, jumbo-sized “Salad” totes, and more Sweetgreen-inspired
products for the gift-giving season.
Sweetgreen is bringing a taste of its signature style to the
holiday season with a new collection of apparel and accessories.
Launching today exclusively on Sweetgreen’s merch site, The Market,
this limited-edition 9-piece collection combines the return of
favorite designs with fresh styles to celebrate the Sweetgreen
superfan.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20241112707907/en/
Fans can shop limited-edition “Kale Camo”
hoodies, jumbo-sized “Salad” totes, and more Sweetgreen-inspired
products for the gift-giving season. (Photo: Business Wire)
Following last year’s sold-out merch drop, the brand is
refreshing its shop with highly anticipated items for every fan’s
wishlist. At The Market, shoppers can discover a fresh take on the
iconic “Salad” canvas tote, now reimagined in an oversized design.
The bold new “Kale Camo” hoodie, which spotlights Sweetgreen’s #1
leafy green, is crafted from ultra-soft, fully biodegradable fleece
made of 100% reclaimed cotton waste. Sweetgreen worked closely with
suppliers who are committed to sustainability and ethical sourcing
to create the collection, partnering with a Certified B Corporation
to ensure a transparent and responsible supply chain from start to
finish.
Each item in the collection pairs effortlessly with Sweetgreen’s
seasonal favorites. Details on the full collection include:
- Kale Camo Hoodie: Fresh twist on a classic camo print,
featuring Sweetgreen’s iconic kale for a flavor-packed style
statement.
- “Salad” Tote Bag: Jumbo canvas bag that can carry
everything from groceries to a big Sweetgreen order—all the Autumn
Harvest Bowls, please!
- The Edition Crewneck & Sweatpants: Soft fleece
two-piece set, designed for ultimate comfort with a subtle
Sweetgreen logo (each piece sold separately).
- The Edition Ringer Tee: Sporty yet elevated tee with
green-and-white striped collars for a pop of playful contrast.
- Crew Socks: Stylish, ribbed socks that add a touch of
flair to any outfit.
- The Edition Hat: designed with a stylized Sweetgreen
logo for a cool, fresh look.
- The Classic Hat: designed with Sweetgreen’s classic logo
for a sleek, everyday vibe.
- The HQ Hat: Flat brim hat with Sweetgreen’s initials,
for a playful wink.
“At Sweetgreen, we’re all about creating moments that bring
people and communities together,” said Michael Kotick, SVP and Head
of Marketing at Sweetgreen. “This collection captures what fans
love about Sweetgreen, and we hope it brings joy this holiday
season.”
Holiday Gift Cards
Sweetgreen is unveiling additional gift options this season with
newly designed digital gift cards that celebrate any occasion. For
gifting to friends, family or anyone who enjoys fresh,
made-from-scratch food, digital gift cards are available for use
in-store at Sweetgreen restaurants and online at
sweetgreen.com.*
Explore the collection now available at shop.sweetgreen.com.
*Gift cards are redeemable for use for in-store and for online
Sweetgreen food and beverage menu orders only, and are not
redeemable for merchandise at shop.sweetgreen.com, on catering
orders, or orders placed on any third-party platforms (including
third-party delivery marketplaces such as DoorDash, GrubHub, Uber
Eats or Postmates).
About Sweetgreen: Sweetgreen (NYSE: SG) is on a mission
to build healthier communities by connecting people to real food.
Sweetgreen sources the best quality ingredients from farmers and
suppliers they trust to cook food from scratch that is both
delicious and nourishing. They plant roots in each community by
building a transparent supply chain, investing in local farmers and
growers, and enhancing the total experience with innovative
technology. Since opening its first 560-square-foot location in
2007, Sweetgreen has scaled to over 240 locations across the United
States, and their vision is to lead the next generation of
restaurants and lifestyle brands built on quality, community and
innovation.
To learn more about Sweetgreen, its menu, and its loyalty
program, visit www.Sweetgreen.com. Follow @Sweetgreen on Instagram,
Facebook and X.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20241112707907/en/
Sweetgreen Contact, Media: Jenny Seltzer
press@sweetgreen.com
Sweetgreen Contact, Investor Relations: Rebecca Nounou
ir@sweetgreen.com
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