Twitter: Interested in a career as an investment
advisor? Learn about the role in this new video series from
@RBCwealth
Video series aims to debunk myths about the
investment advisor role
TORONTO, Dec. 5, 2018 /CNW/ - As Canada's #1 brokerage
firm1, RBC Dominion Securities is always looking for new
ways to recruit investment advisors to its Canadian team. A recent
review of recruitment efforts revealed that men are more likely to
join the firm directly after postsecondary education, while women
often become investment advisors after a successful career in
another field. The organization decided to highlight this trend in
a new series of videos designed to recruit women who have not
previously considered a career as an investment advisor.
"Being an investment advisor is a rewarding career in a thriving
industry," says David Agnew, Chief
Executive Officer, RBC Wealth Management Canada. "We are focused on
helping families and the next generation of investors achieve their
financial goals. Recruiting and advancing women advisors helps us
serve our clients and grow our leadership position in the Canadian
financial services industry."
The new recruitment campaign kicks off with two videos of
current investment advisors talking about the paths they took to
the role, and four additional videos will be released in December.
The advisors tell their personal stories, often reaching back
decades to describe what attracted them to the industry and how
they overcame challenges and their own doubts. While their
backgrounds are different, they are united in their belief that,
first and foremost, this is a business based on strong
relationships.
The campaign aims to dispel any myths about the investment
industry and focuses on the flexibility and autonomy RBC Dominion
Securities offers investment advisors.
"Many people think this job is highly technical, highly
analytical, but I think the most important thing you can bring to
the table is caring, caring about your clients and wanting to build
a relationship with them because that's really the power of what
we're doing," says Michelle Vickers,
VicePresident and Portfolio Manager, RBC DS. "We talk to clients
and listen to what their fears are; we're listening to what
opportunities they need to take advantage of and most importantly,
we're helping them set their goals."
The firm supports the growth and success of women advisors
through a variety of initiatives such as its IA Leave Program, IA
Mentorship Program, the RBC DS Women's Advisory Board and Women's
Symposium, and other forums that facilitate returning to work,
enhancing career skills, and supporting mental health.
According to a recent survey2 commissioned by RBC
Wealth Management, 92% of high-net-worth Canadian women believe
that women have greater opportunities to be involved in financial
planning today. With more women controlling wealth than ever
before, it's important that the industry makes an effort to reflect
its clients. Already sitting at nearly a quarter female
representation among investment advisors and associate advisors,
RBC DS aims to increase this number over the next few years.
The recruitment campaign has a dedicated landing page at
rbcwm.com/YourPath and also includes videos and ads in traditional
and social media.
About RBC Wealth Management
RBC Wealth
Management is one of the world's top five largest wealth
managers*. RBC Wealth Management directly serves affluent, high net
worth and ultra high net worth clients globally with a full suite
of banking, investment, trust and other wealth management
solutions, from our key operational hubs in Canada, the United
States, the British Isles, and Asia. The business also provides asset
management products and services directly and through RBC and third
party distributors to institutional and individual clients, through
its RBC Global Asset Management business (which includes BlueBay
Asset Management). RBC Wealth Management has C$971 billion of assets under administration,
C$665 billion of assets under
management and more than 4,800 financial consultants, advisors,
private bankers, and trust officers. For more information, please
visit www.rbcwealthmanagement.com.
*Scorpio Partnership
Global Private Banking KPI Benchmark 2018. In the United States,
securities are offered through RBC Wealth
Management, a division of RBC Capital Markets, LLC, a wholly owned
subsidiary of Royal Bank of Canada. Member
NYSE/FINRA/SIPC
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About RBC Dominion Securities
RBC Dominion Securities
is the Canadian leader1 in investment management for
affluent and high net worth investors, on both a discretionary and
non-discretionary basis. While investment management is the core
offering, our more than 1,700 investment advisors and portfolio
managers also provide a full scope of wealth management advice and
solutions, such as insurance, retirement, estate and tax planning
and charitable giving to help our clients preserve, grow and pass
on their wealth.
RBC Dominion
Securities Inc.* and Royal Bank of Canada are separate corporate
entities which are affiliated. *Member-Canadian
Investor Protection Fund. RBC Dominion Securities Inc. is a member
company of RBC Wealth Management, a business segment of
Royal Bank of Canada. ® / ™ Trademark(s) of Royal Bank
of Canada. Used under licence. © 2018 RBC Dominion Securities Inc.
All
rights reserved
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(1) Strategic Insight
(Retail Brokerage and Distribution Report, Winter 2018 and
Brokerage Profitability – RBC Dominion Securities,
January 2018). Strategic Insight (Private Banking Profitability –
RBC Private Banking, 2018)
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(2) Commissioned by
RBC Wealth Management, The Economist Intelligence Unit (EIU)
undertook a global study of 1,051 high net
worth individuals, including 259 respondents in Canada, from March
to May, 2018
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SOURCE RBC Wealth Management