Riskified unveils product innovation to accelerate profitable growth for ecommerce merchants at annual fraud summit, Ascend 2024
June 27 2024 - 1:00PM
Business Wire
Winners of the 2nd annual Titans of
Ecommerce Awards also announced, celebrating leaders from BJs and
Gucci
Riskified (NYSE: RSKD), a leader in fraud and risk intelligence,
today wrapped its annual ecommerce summit Ascend 2024 in New York
City. Ascend 2024 gathered global enterprise merchants, leaders
from payments and fraud advisories, and the Riskified team to
discuss the latest strategies to unleash ecommerce growth. Themed
“Ecommerce Champions,” Ascend 2024 set the stage for the debut of
cutting-edge solutions as well as inspiring success stories from
leading merchants in the ecommerce space, which included the
winners of Riskified’s second annual Titans of Ecommerce
Awards.
As merchants focus on executing growth plans, the scale and
sophistication of fraud and abusive behavior–aided by gen AI and
forces on the Dark Web–can hamper their efforts. To help merchants
confidently unlock revenue growth and long-term profitability in
the face of risk, Riskified is proud to introduce a slate of new
AI-powered capabilities and tools designed to empower merchants to
win more customers, accept more orders, and retain more
revenue.
Among the new innovations unveiled at Ascend 2024 is Policy
Decisions. As part of Riskified's Decision Studio, a suite of tools
that enables merchants to fine-tune their ecommerce performance,
Policy Decisions extends powerful, self-service capabilities for
the creation, simulation, and management of customer-facing
policies. Many merchants seeing a rise in policy abuse currently
rely on rules to rein in losses. Policy Decisions provides
merchants with an innovative alternative to static rules that
delivers unmatched flexibility and precision in formulating and
setting these policies, through a seamless blend of standard data
points with dynamic logic based on Riskified's identity and risk
models. Policy Decisions gives merchants the power to exercise deep
control over their refund, return, promo and resale policies.
“This year’s Ascend is as much an innovation event as it is a
rallying cry for ecommerce leaders,” said Jeff Otto, Chief
Marketing Officer at Riskified. “Fraud and abuse is a far bigger
problem than any one merchant can experience, moving across
companies, countries, and industries to compromise customers and
businesses. A shared challenge can only be solved with a shared
solution. Riskified is investing in the most advanced approaches to
fight this challenge so that our ecommerce champions can drive
profitable growth for their companies, no matter what threat may
come their way.”
The Ascend stage served as a platform for many Riskified
customers who are successful in improving business outcomes. Among
them are the winners of Riskified’s Titans of Ecommerce Awards, now
in its second year. Titans of Ecommerce (riskified.com/titans) is
an awards program recognizing the most inspiring, innovative, and
influential members of Riskified’s merchant community. Determined
by a judging panel comprised of payments and cybersecurity leaders
from Deloitte, Ethoca, Aurus, and Fabrick, this year’s winners
include Eva Alvarez, Director of Fraud, Risk & Payments at
Gucci, and Angela Rehal, PMP, CSM, Senior Digital Operations
Manager at BJ’s Wholesale Club.
Ascend 2024 took place June 25-27 at 1 Hotel Brooklyn Bridge. It
was sponsored by Riskified's ecosystem partners, including Deloitte
and Mastercard, along with Aurus, Fabrick, Plaid, Nuvei, Cellpoint
Digital, and Prime.
About Riskified
Riskified (NYSE:RSKD) empowers businesses to unleash ecommerce
growth by outsmarting risk. Many of the world’s biggest brands and
publicly traded companies selling online rely on Riskified for
guaranteed protection against chargebacks, to fight fraud and
policy abuse at scale, and to improve customer retention. Developed
and managed by the largest team of ecommerce risk analysts, data
scientists and researchers, Riskified’s AI-powered fraud and risk
intelligence platform analyzes the individual behind each
interaction to provide real-time decisions and robust
identity-based insights. Learn more at Riskified.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240627700748/en/
Cristina Dinozo Sr. Director of Communications
press@riskified.com
Chett Mandel Head of Investor Relations ir@riskified.com
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