MADISON, N.J., July 23, 2019 /PRNewswire/ -- Realogy
Holdings Corp. (NYSE: RLGY), the largest full-service
residential real estate services company in the United States, today announced in
collaboration with Amazon the launch of TurnKey, a new
homebuying program that simplifies the process of finding and
settling into a new home. Now available in 15 U.S. cities, TurnKey
combines Realogy's real estate expertise across its well-known and
trusted brands, including Better Homes and Gardens Real Estate,
Century 21, Coldwell Banker, ERA and
Sotheby's International Realty, with the ease and convenience of
Amazon's Home Services and smart home products.
"Realogy and our brands are always looking for ways to give
consumers an awesome homebuying experience with a terrific real
estate agent, and today's launch of TurnKey is a big part of that
continued strategy," said Ryan M.
Schneider, Realogy's chief executive officer and
president. "Realogy's great affiliated agents serve their clients
during one of the most important moments in their lives, and
Amazon's services and products can transform that moment to make it
rewarding in a way no one ever has before."
"Customers can be overwhelmed when moving, and we're excited to
be working with Realogy to offer homebuyers a simplified way to
settle into a new home," said Pat
Bigatel, Director Amazon Home Services. "The Amazon
Move-In Benefit will enable homebuyers to adapt the offering to
their needs – from help assembling furniture, to assisting with
smart home device set up, to a deep clean, and more."
A More Rewarding Journey for American
Homebuyers
With more than five million U.S. households
purchasing a home every year, TurnKey is an easier and more
rewarding homebuying experience, designed to simplify what can be a
stressful and time-consuming event. Launching with select
Realogy affiliated brokers and agents in 15 major markets across
the United States, from
Atlanta to Chicago, Seattle to San
Francisco, consumers can now visit www.amazon.com/turnkey
when they are ready to kick-off the homebuying process and enjoy
unique services and benefits along the way:
Connection to an Experienced
Real Estate Agent: TurnKey seamlessly connects homebuyers to
one of the best real estate agents within their city or
neighborhood of choice. Matched according to the homebuyer's
profile, TurnKey agents, who are affiliated with one of Realogy's
trusted residential real estate brands, have been selected based on
their exceptional customer service record and local market
expertise.
Free Amazon Move-In
Benefit: Upon closing on a home, Amazon connects the buyer with
services and experts in their area to help make the house a home.
Valued from $1,000 to $5,000* in complimentary products and Amazon Home
Services courtesy of Realogy, the Amazon Move-In Benefit
includes:
- A selection of Amazon Home Services to customize a new home,
such as deep cleaning, a handyman to assemble furniture, hang
pictures, install shelving or mount a TV on a wall, and much
more;
- A curated suite of smart home products, installed by Amazon or
Amazon-vetted professionals;
- Peace of mind with the Amazon Happiness Guarantee.
With these benefits, TurnKey is truly a beginning-to-end
homebuying program that seeks to raise consumers' expectations of
what it means to buy a house and make it a home.
"When we designed TurnKey, we recognized that 'closing' on a
home is really just the beginning of the homebuying journey," said
Eric Chesin, senior vice
president and head of strategy for Realogy. "We are proud to team
up with Amazon to extend the value we bring to buying a home beyond
the moment you first unlock your new front door."
For more information on TurnKey, please visit
www.amazon.com/turnkey.
* Courtesy of Realogy, what's included in the Free Amazon
Move-In Benefit of Amazon Home Services and smart home products
varies based on the purchase price of the buyer's new home.
About Realogy Holdings Corp.
Realogy Holdings Corp.
(NYSE: RLGY) is the leading and most integrated provider of
residential real estate services in the U.S. that is focused on
empowering independent sales agents to best serve today's
consumers. Realogy delivers its services through its well-known
industry brands including Better Homes and Gardens® Real
Estate, CENTURY 21®, Climb Real Estate®, Coldwell Banker®,
Coldwell Banker Commercial®, Corcoran®, ERA®, Sotheby's
International Realty® as well as NRT, Cartus®, Title Resource
Group and ZapLabs®, an in-house innovation and technology
development lab. Realogy's fully integrated business model includes
brokerage, franchising, relocation, mortgage, and title and
settlement services. Realogy provides independent sales agents
access to leading technology, best-in-class marketing and learning
programs, and support services to help them become more productive
and build stronger businesses. Realogy's affiliated brokerages
operate around the world with approximately 190,800 independent
sales agents in the United States and approximately
111,100 independent sales agents in 112 other countries and
territories. Realogy is headquartered in Madison, New Jersey.
Forward-Looking Statements
Certain statements in
this press release constitute "forward-looking statements." Such
forward-looking statements involve known and unknown risks,
uncertainties and other factors which may cause the actual results,
performance or achievements of Realogy Holdings Corp. to be
materially different from any future results, performance or
achievements expressed or implied by such forward-looking
statements. Any statements that refer to expectations or
other characterizations of future events, circumstances or results
are forward-looking statements.
Various factors that could cause actual future results and
other future events to differ materially from those in
forward-looking statements include but are not limited to those set
forth under the headings "Forward-Looking Statements" and "Risk
Factors" in Realogy's filings with the Securities and Exchange
Commission, including its Annual Report on Form 10-K for the year
ended December 31, 2018, its
Quarterly Report on Form 10-Q for the quarter ended March 31, 2019 and its other filings made from
time to time. Realogy undertakes no obligation to release publicly
any revisions to any forward-looking statements, except as required
by law.
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SOURCE Realogy Holdings Corp.