NEW YORK, Jan. 9, 2019 /PRNewswire/ -- Pamela Liebman,
President and CEO of The Corcoran Group, the premier New York-based residential real estate
brokerage firm, today announced the company has completed its
Franchise Disclosure Document. This allows Corcoran Group
LLC, a subsidiary of Realogy Holdings Corp., to begin discussions
with prospective franchisees in most states.
"We are excited to begin a dialogue with prospective franchisees
who believe the Corcoran brand provides a competitive edge in their
market," said Pamela
Liebman. "Corcoran is recognized for its
client-centric, personal approach and success in marketing and
selling properties in the most competitive U.S. markets. With the
power of the Corcoran brand and the resources and support of
Realogy, brokerage firms across the U.S. can now, by aligning with
Corcoran, become more competitive, and utilize the brand to help
increase their market presence and build their business."
"We are pleased to welcome Corcoran into our powerhouse family
of franchise brands, which collectively cover the largest share of
the residential real estate market," said John Peyton, president and CEO, Realogy
Franchise Group. "They each offer a distinct personality, history,
and expertise, fueled by Realogy's leading technology and
unparalleled access to data. We believe Corcoran with its dynamic
approach and strong brand recognition will allow us to unlock
additional franchisee opportunities, drive productive agent
recruitment and ultimately, capture more share of the market."
Senior vice president of global development, Alvaro
Cardenas, will be responsible for overseeing the Corcoran franchise
rollout in U.S. and global markets. Cardenas will lead the
Corcoran franchise sales team in presenting brokerage firms and
entrepreneurs the opportunity to become a Corcoran franchisee.
According to Cardenas, "Corcoran's expansion into new markets
is a unique and rare chance for brokerage firms to affiliate with
one of the most powerful real estate brands. We are pleased
that we can now begin discussions with the many prospective
franchisees who have expressed interest."
The Corcoran® brand will embody the Corcoran "Live
Who You Are®" philosophy and is expected to expand on
the success of The Corcoran Group, a Realogy owned brokerage
business and a leading residential real estate brokerage company
based in New York City. With 2,300
sales associates serving both domestic and international clientele,
The Corcoran Group has offices located in New York, including Manhattan, Brooklyn, the Hamptons, the North Fork and
Shelter Island, as well as
Florida markets, including
Delray Beach and Palm Beach.
About Corcoran Group LLC
Since January 2019, Corcoran Group LLC has begun
building a new real estate franchise company, and franchisees will
benefit from the brand's history of guiding people on their journey
to find their new home. Corcoran Group LLC is a subsidiary of
Realogy Holdings Corp. (NYSE: RLGY), the leading and most
integrated provider of residential real estate services in the
U.S., focused on empowering independent sales agents to best serve
today's consumers.
Corcoran® and the Corcoran Logo are service marks
owned by Corcoran Group LLC. Corcoran Group LLC fully supports the
principles of the Fair Housing Act and the Equal Opportunity Act.
Each office is independently owned and operated. For more
information, please visit www.corcoran.com.
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SOURCE Corcoran Group LLC