NEW YORK, Jan. 22, 2020 /PRNewswire/ -- Meredith
Corporation (NYSE: MDP; Meredith.com)—the leading media and
marketing company, reaching nearly 115 million American women
every month and nearly 90 percent of U.S. millennial
women—announced today that it will partner with New York Times best-selling author,
restaurateur, chef, television host and producer Ayesha Curry on a new lifestyle magazine. Known
for her growing food empire, Curry will infuse her unique
perspective on food, family and home into every issue of this new
extension of her lifestyle brand.
The premier issue will debut on newsstands nationwide in
May 2020 with a cover price of
$9.99 and an initial newsstand print
run of 400,000.
"I'm overjoyed to have the opportunity to share my lifestyle
philosophy about the subjects I deeply care about—family,
friendship, food, community and home—with a new audience and in a
new format," said Curry. "I, like so many of us, grew up flipping
through the pages of the Meredith Corporation's iconic magazines.
To now have a magazine of my own feels like a dream come true. As a
woman of color, it's important to me that media reflects real,
relatable women, and I'm excited to create an outlet for young men
and women that celebrates diversity and inclusivity."
The magazine will feature bold photography and a heavy paper
stock, as well as a limited amount of advertising opportunities for
premium clients to reach a high-quality audience.
"Ayesha's fresh and influential voice has an impressive
connection to 9 million passionate fans and followers," said
Doug Olson, President of Meredith
Magazines. "We're excited to work with her to expand her voice to
magazine media and inform her already strong base on a wide range
of lifestyle issues, including food, wellness, family and
community."
Meredith and Curry plan to announce the new magazine's title in
the next few months.
Curry is repped by CAA, attorney Bob
Myman at Myman Greenspan and ID Public Relations.
ABOUT AYESHA
CURRY
Ayesha Curry is
a renowned restaurateur, chef, New York
Times best-selling author and host of the EllenTube
series "Fempire with Ayesha Curry."
She was featured on the prestigious Forbes "30 Under 30"
list. Her accessible approach to cooking has made her one of the
most sought-after experts in food and lifestyle, and she has
amassed over 9 million avid social media followers and
subscribers. The face of today's modern "mompreneur," Ayesha has
her own line of cookware, bedding, jewelry, kitchen textiles and
mealkits. Ayesha is an ambassador for No Kid Hungry, an
organization fighting to end childhood hunger, and along with her
husband, is the co-founder of their family-founded charity, Eat.
Learn. Play. with a mission to end childhood hunger, ensure
universal access to quality education and enable healthy, active
lifestyles. She lives in the San
Francisco Bay Area with her three kids, Riley, Ryan and
Canon, and husband, Stephen.
ABOUT MEREDITH CORPORATION
Meredith Corporation has
been committed to service journalism for 117 years. Meredith uses
multiple distribution platforms—including broadcast television,
print, digital, mobile and video—to provide consumers with content
they desire and to deliver the messages of its advertising and
marketing partners. Meredith's National Media Group reaches nearly
185 million unduplicated American consumers every month,
including nearly 90 percent of U.S. Millennial women. Meredith is
the No. 1 magazine operator in the U.S. and owner of the largest
premium content digital network for American consumers. Meredith's
Local Media Group includes 17 television stations, reaching 11
percent of U.S. households.
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SOURCE Meredith Corporation