Globant's latest Sentinel Report examines how
organizations can develop new ways of understanding organizational
dynamics to stay relevant in the era of heightened competition,
customer expectations and digital transformation
SAN FRANCISCO, Jan. 13, 2020 /PRNewswire/ -- Globant (NYSE:
GLOB), a digitally native technology services company, today
released its latest Sentinel Report, an initiative designed to help
today's organizations maintain relevance through the observation of
market trends, insights and industry behaviors across the globe.
This edition of the report focuses on why optimizing business value
is more important than ever to stay competitive as top brands
continue to mature their operations. In the report, Globant
identifies five non-traditional ways leaders can elevate the health
and well-being of their organizations as well as practical tips and
success stories.
"Our newest Sentinel Report arms organizations with the insights
they need to evolve their mindsets and challenge the status quo
within their organizations to unlock unlimited business value,"
said Martín Migoya, CEO and co-founder of Globant. "As leaders look
to innovate and transform in 2020, it will be critical that they
take action on the best practices outlined in our report to stay
competitive and attract new customers."
Globant's Sentinel Report recommends leaders adopt five
non-traditional ways to optimize business value in 2020:
- Observe "transformation on the streets" for
inspiration – To set digitally-driven goals, leaders
should start by choosing one specific yet ordinary problem to solve
in order to earn trust, gain confidence and build momentum among
stakeholders.
- Keep eyes on the prize – Encouraging goal-setting
among employees is critical to finding success before, during and
after transformations. The objectives and key results management
(OKR) system reinforces transparency and autonomy to encourage
teams to be co-owners of company goals related to
transformation.
- Put data to work – It's important for organizations
to understand their data to forge a clear path for transforming
specific processes to yield cost reductions, increased customer
satisfaction or new revenue streams.
- Keep talent alive – Organizations should foster
feelings of autonomy, belonging and recognition among their staff –
a move that in turn makes employees feel more empowered to
contribute to the bottom line.
- Think way outside the box – Every industry's
competitor landscape is vastly different than it was 5-10 years ago
yet most are still leveraging the same best practices. Globant
recommends experimenting with new products and services, leveraging
cross-industry innovation and implementing agile
management.
"The average top-500 company is less than 20 years old today,
compared to being over 60 years old in the 1950s. Because new
organizations with innovative offerings are constantly entering the
market, it's critical that organizations leverage our Sentinel
Report findings as a blueprint for how they can stay relevant and
unlock further business value," said Emiliano Horcada, Strategy
Partner at Globant.
For more information on the Sentinel Report and to download the
latest version, click here.
About Globant
We are a digitally native company where innovation, design and
engineering meet scale. We use the latest technologies in the
digital and cognitive field to transform organizations in every
aspect.
- We are more than 11,200 professionals and we are present in 17
countries working for companies like Google, Southwest Airlines, EA
and BBVA among others.
- We are featured as a business case study at Harvard, MIT and
Stanford.
- We are a member of the Cybersecurity Tech Accord (2019)
For more information, visit www.globant.com
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SOURCE Globant