Nutrabolt Selects e2open as Strategic Partner for Digital Supply Chain Transformation
April 28 2025 - 9:15AM
Business Wire
Global active health and wellness company prioritizes
scalable, future-proof solutions to support growth and
complexity
E2open Parent Holdings, Inc. (NYSE: ETWO), the connected supply
chain SaaS platform with the largest multi-enterprise network,
announces that Nutrabolt has selected e2open’s connected supply
chain platform as part of their digital transformation strategy.
Building upon its use of e2open Transportation Management, Parcel,
and Global Trade Management applications, Nutrabolt has added
Demand Planning, Supply Planning, and Multi-Echelon Inventory
Optimization (MEIO) applications to increase productivity and
ensure supply as the company prioritizes scalable solutions to
manage the complexities of growth.
Nutrabolt’s portfolio of products is distributed in more than
125 countries and includes some of the fastest-growing and
top-selling brands in the functional beverage and active nutrition
segments: C4®, XTEND®, and Cellucor®. The company recognizes the
value in a comprehensive planning system that could integrate and
analyze multiple data layers to ultimately help Nutrabolt fulfill
customer demand.
“For us, this isn’t just about picking a software solution—it’s
about building the foundation for the future of our supply chain,”
said Kyle Burby, VP of supply chain strategy at Nutrabolt. “With
e2open, we’re bringing our data together on a single platform that
scales as the business grows and complexity increases. Their strong
track record with global brands and ability to manage complex,
multi-echelon networks—along with the success we’ve already had
using their TMS—made e2open the clear choice. We’re well on our way
to connecting our entire supply chain and measuring the impact
across the business.”
With e2open Demand Planning, Supply Planning, and MEIO,
Nutrabolt looks forward to increased productivity and supply
assurance. Expected business benefits include an estimated 30% to
50% increase in planner productivity, up to 30% improvement in
forecast accuracy, and 30% reduction in inventory by automating
forecasting, inventory, and supply planning processes.
“E2open is thrilled to grow our relationship with Nutrabolt and
honored to partner together on their supply chain transformation
journey,” said Greg Randolph, chief commercial officer at e2open.
“We are confident that our team and connected supply chain platform
will deliver meaningful value and impact to help Nutrabolt achieve
their productivity, service, and performance goals.”
About Nutrabolt
Nutrabolt is a fast-growing, global active health and wellness
company with a portfolio of market-leading performance-oriented
brands that energize and fuel active lifestyles. The company’s
disruptive and innovative products compete in the Functional
Beverage and Active Nutrition segments, under three consumer-loved
brands: C4® (one of the fastest-growing energy drink brands
in the United States and the #1 selling global pre-workout brand),
XTEND® (the #1 post-workout recovery brand in the United
States), and Cellucor® (an award-winning sports nutrition
brand created in 2002).
Since its founding 20 years ago, Nutrabolt has set out to meet
the discerning needs of performance athletes and fitness
enthusiasts, while appealing beyond this core group to include
consumers around the globe who are making healthy, active living a
daily priority.
About e2open
E2open is the connected supply chain software platform that
enables the world’s largest companies to transform the way they
make, move, and sell goods and services. With the broadest
cloud-native global platform purpose-built for modern supply
chains, e2open connects more than 500,000 manufacturing, logistics,
channel, and distribution partners as one multi-enterprise network
tracking over 18 billion transactions annually. Our SaaS platform
anticipates disruptions and opportunities to help companies improve
efficiency, reduce waste, and operate sustainably. Moving as one.™
Learn More: www.e2open.com.
E2open and “Moving as one.” are the registered trademarks of
E2open, LLC. All other trademarks, registered trademarks and
service marks are the property of their respective owners.
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Media Contact: 5W PR for e2open e2open@5wpr.com
908-433-3334
Investor Relations Contact: Russell Johnson
russell.johnson@e2open.com investor.relations@e2open.com
Corporate Contact: Kristin Seigworth VP Communications,
e2open kristin.seigworth@e2open.com pr@e2open.com
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