CHICAGO, May 27, 2020 /PRNewswire/ -- Gardein, a
brand of Conagra Brands, Inc. (NYSE: CAG), is getting ready to
celebrate National Burger Day on May
28, with a delicious new burger unlike any the brand has
ever offered. Gardein's new Ultimate Plant-Based Burger looks,
cooks and smells like real meat for a satisfying burger experience
with no sacrifices. The new burger adds to Gardein's reputation for
delivering great-tasting meat alternatives. And Gardein is
enlisting a pair of celebrity burger enthusiasts to kick-off the
celebration.
Comedian Amy Sedaris and
entertainer Lance Bass will take to
their Instagram channels on May 28 to
grill up something delicious with Gardein. With both celebrities
offering a unique take on the Ultimate Plant Based Burger, fans can
cast their vote as to "Who Cooked It Better?" by visiting Gardein's
Instagram page.
Why are plant-based burgers so important? For many consumers
they serve as an entry point to the meatless-alternatives category.
70% of new buyers make a burger their first purchase1.
To ensure burger lovers and newcomers to the category have a
satisfying experience, Gardein has designed the Ultimate
Plant-Based Burger to mimic the taste of real beef, with no soy
ingredients and no GMOs.
"Burgers have become a symbol of the meat-alternatives category,
and we believe our newest offering belongs at the top of the list,"
said Tara Rozalowsky, VP/GM for
Gardein. "We're incredibly proud of the delicious, meaty taste of
our new Gardein Ultimate Plant-Based Burger and think it's a great
way to celebrate National Burger Day."
Whether you adhere to a vegan or vegetarian diet, or simply want
to add some meat-free alternatives to your diet, the Gardein
Ultimate Plant-Based Burger is ready to slide onto your grill. Made
from pea protein, the Gardein Ultimate Plant-Based Burger is a good
source of protein, with 19 grams per serving. Weighing in at 4 oz.,
the delicious patties are ready for all your favorite toppings.
The Ultimate Plant-Based Burger is the newest addition to
Gardein's menu of plant-based alternatives to meat and fish. With
roots in chef-inspired cuisine, Gardein believes those seeking
plant-based meals shouldn't have to settle for a limited menu.
Gardein's offerings include Meatless Meatballs, Chick'n Tenders,
Fishless Filets and more.
The Gardein Ultimate Plant-Based burger is sold in the freezer
sections of grocery stores and mass retailers nationwide. A
six-pack retails for $12.99, while a
two-pack is available for $4.49. To
explore Gardein's full collection of delicious plant-based chicken,
beef, pork and fish, visit www.gardein.com.
1: IRI, 52 weeks ending 8/25/19
About Conagra Brands
Conagra Brands, Inc. (NYSE: CAG), headquartered in Chicago,
is one of North America's leading branded food companies.
Guided by an entrepreneurial spirit, Conagra Brands combines a rich
heritage of making great food with a sharpened focus on innovation.
The company's portfolio is evolving to satisfy people's changing
food preferences. Conagra's iconic brands, such as Birds
Eye®, Marie Callender's®, Banquet®, Healthy Choice®, Slim
Jim®, Reddi-wip®, and Vlasic®, as well as emerging brands,
including Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®,
Gardein®, and Frontera®, offer choices for every occasion. For more
information, visit www.conagrabrands.com.
For all media inquiries, please contact:
Dan Skinner, Conagra Brands
312-549-5636
dan.skinner@conagra.com
www.gardein.com
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SOURCE Conagra Brands, Inc.