NEW YORK, Feb. 11, 2020 /PRNewswire/ -- Natural Light is
back for the third consecutive year with $1,000,000 to help fans with college debt as
part of their ten year, $10,000,000
commitment to the Natural Light College Debt Relief Program.
Natty is going even bigger in 2020 with an offer that will
raise eyebrows, but also fatten wallets. The brand has a unique
proposal to raise awareness around the colossal cost of
college - Natty will send $100 via
Cash App or check to anyone willing to rent their diploma as part
of a highly-classified plan they're brewing up as an extension of
the college debt relief program.
The burden of college debt on the U.S. has only grown in the
last 12 months, with reports that the total debt has risen to an
astronomical $1,600,000,000* with a
slew of financial ripple effects impacting young LDA Americans.
Back in 2018, Natty decided to not stand idly by and let debt ruin
their fans' college experience. True to their mission of easing the
transition to adulthood, Natty started paying down US college loans
and thus the Natty College debt relief program was born.
"College Debt remains one of the most pressing issues
facing Americans today, so we're proud to keep supporting the Natty
community by coming back with another million dollars to
help ease some of the burden," said
Daniel Blake, Senior Director of US
Value Brands at Anheuser-Busch. "But we've also got something else
exciting in store to keep the spotlight on this issue – all we need
is our fans actual diplomas to make it happen…"
Any college graduate over the age of 21 can make a quick
$100 with Natty Light by offering to
rent their original college diploma to the brand, with a promise to
return it in the exact same condition. Participants simply fill out
a diploma rental agreement on nattydiplomas.com and the brand
will send a pre-paid envelope to mail back the diploma. They'll
keep it safe. They'll send it back, they just won't tell you what
it's for. Like anything, there's a limit, so act fast.
Entry into the Natty Light College Debt Relief Program also has
a new twist in 2020. Any qualified fan over the age of 21 can
post a video showing how they would celebrate if all their
loans were paid off. Complete the submission by showing off the
Natty Light logo in the video and inserting #NattyStories, #Contest
and #2020 when its posted to social media.
Natty Light will be accepting #NattyStories entries through
March 29th, 2020 and full
contest rules and regulations can be found here. To learn more,
follow @naturallight on Twitter and Facebook, @naturallightbeer on
Instagram, and visit www.NaturalLight.com.
Learn More At: www.naturallight.com
*"Student Loan Debt Statistics In 2020: A Record $1.6 Trillion" Forbes, February 3, 2020
About Natural Light
Natural Light was introduced in
1977 as Anheuser-Busch's first reduced-calorie light beer.
Currently the sixth best-selling beer in America, Natural Light is
brewed with a blend of premium hops and a combination of select
grains producing a clean flavor, light body and satisfying
refreshment.
#Nattystories Contest
No Purchase Necessary. Open to residents of the United States who are 21+ and who have
enrolled in an accredited college or university in the United States within fifteen (15) years
prior to the time of entry. Begins 1/27/20 and ends 3/29/20. See Official Rules at
www.naturallight.com/rules for prizes, judging criteria and
details. Message and data rates may apply. Void where
prohibited.
ENJOY RESONSIBLY © 2020 Anheuser-Busch, Natural Light®
Beer, St. Louis, MO
Natural Light Diploma Rental
Diploma Rental offer not
valid to current CA and TX residents.
About Anheuser-Busch InBev
About Anheuser-Busch InBev
Anheuser-Busch InBev is a publicly traded company (Euronext: ABI)
based in Leuven, Belgium, with secondary listings on
the Mexico (MEXBOL: ANB) and South Africa (JSE:
ANH) stock exchanges and with American Depositary Receipts on the
New York Stock Exchange (NYSE: BUD). Our Dream is to bring
people together for a better world. Beer, the original social
network, has been bringing people together for thousands of years.
We are committed to building great brands that stand the test of
time and to brewing the best beers using the finest natural
ingredients. Our diverse portfolio of well over 500 beer brands
includes global brands Budweiser®,
Corona® and Stella Artois®; multi-country
brands Beck's®, Castle®, Castle
Lite®, Hoegaarden® and Leffe®; and local
champions such as Aguila®, Antarctica®, Bud
Light®, Brahma®, Cass®, Cristal®, Harbin®,
Jupiler®, Michelob Ultra®, Modelo
Especial®, Quilmes®, Victoria®, Sedrin®,
and Skol®. Our brewing heritage dates back more than 600 years,
spanning continents and generations. From our European roots at the
Den Hoorn brewery in Leuven, Belgium. To the pioneering spirit
of the Anheuser & Co brewery in St. Louis, US. To the
creation of the Castle Brewery in South Africa during
the Johannesburg gold rush. To Bohemia, the first brewery in Brazil.
Geographically diversified with a balanced exposure to developed
and developing markets, we leverage the collective strengths of
approximately 175,000 employees based in nearly 50 countries
worldwide. For 2018, AB InBev's reported revenue was 54.6
billion USD (excluding JVs and associates)
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SOURCE Natural Light