Avaya Featured in CRN’s 2019 Partner Program Guide
April 08 2019 - 8:00AM
Business Wire
Annual Guide Recognizes the IT Channel’s Top
Partner Programs
Avaya Holdings Corp. (NYSE:AVYA), a global
leader in solutions to enhance and simplify communications and
collaboration, announced today that CRN®, a brand of The
Channel Company, has given Avaya a 5-Star rating in its 2019
Partner Program Guide. This annual guide identifies the strongest
and most successful partner programs in the channel today, offered
by the top technology suppliers for IT products and services. The
5-Star rating recognizes an elite subset of companies that offer
solution providers the best partnering elements in their channel
programs.
To determine the 2019 5-Star ratings, The
Channel Company’s research team assessed each supplier’s partner
program based on investments in program offerings, partner
profitability, partner training, education and support, marketing
programs and resources, sales support, and communication.
Avaya’s Edge Partner Program is a comprehensive
approach that simplifies, integrates and aligns with channel
partner needs to help drive growth and introduce additional
business opportunities. The Edge Partner Program enhances their
ability to grow by helping to stimulate sales, leveraging a
simplified incentive structure and more tailored benefits with an
improved enablement model. Streamlined program requirements
combined with increased benefits and rebates will expand the Avaya
channel partner community across multiple business types, including
enterprise VARs, mid-market and small-medium businesses, system
integrators and more.
Integrating extensive feedback and input from
partners, the Avaya Edge also places an emphasis on partner
inclusivity, aiming to enable growth regardless of the size or
unique partner business model. This means Avaya Edge is now the
only channel program in the industry to provide equal growth
opportunities to partners of any size.
“With new technologies emerging every year,
evaluating which IT vendors to partner with grows increasingly more
complex for solution providers,” said Bob Skelley, CEO, The Channel
Company. “We are proud the CRN Partner Program Guide has become the
trusted resource to identify the most rewarding partner programs
and provides crucial insight into their strengths and benefits for
the channel.”
“Our ongoing commitment to our partners and
their success has resulted in ten consecutive years of achieving
the 5-star rating from The Channel Company, and more importantly,
has solidified our position as a trusted communications technology
provider to the channel,” said Frank Ciccone, Avaya Vice President
of U.S. Sales. “Avaya is unique in being recognized each of the ten
years of this award, and we are committed to further strengthening
our channel partnerships. Proof of this are the enhancements made
to the Edge Partner Program this year, and we continue to innovate
and focus on customer success.”
The 2019 Partner Program Guide will be featured
in the April issue of CRN and online at www.CRN.com/ppg.
About Avaya
Businesses are built on the experiences they
provide, and every day millions of those experiences are built by
Avaya (NYSE: AVYA). For over one hundred years, we’ve enabled
organizations around the globe to win – by creating intelligent
communications experiences for customers and employees. Avaya
builds open, converged and innovative solutions to enhance and
simplify communications and collaboration – in the cloud,
on-premise or a hybrid of both. To grow your business, we’re
committed to innovation, partnership, and a relentless focus on
what’s next. We’re the technology company you trust to help you
deliver Experiences that Matter. Visit us at www.avaya.com.
About The Channel Company
The Channel Company enables breakthrough IT
channel performance with our dominant media, engaging events,
expert consulting and education and innovative marketing services
and platforms. As the channel catalyst, we connect and empower
technology suppliers, solution providers and end users. Backed by
more than 30 years of unequalled channel experience, we draw from
our deep knowledge to envision innovative new solutions for
ever-evolving challenges in the technology marketplace.
www.thechannelcompany.com
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Copyright ©2019. CRN is a registered trademark
of The Channel Company, LLC. All rights reserved.
Source: Avaya Newsroom
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For Media Inquiries:Alex
Aliasalalias@avaya.com
The Channel Company Contact:Jennifer
HoganThe Channel Companyjhogan@thechannelcompany.com
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