Innovative material saving enhances sustainability
ZURICH, June 10,
2025 /PRNewswire/ -- Amcor (NYSE: AMCR, ASX: AMC), a
global leader in developing and producing responsible packaging
solutions, has achieved significant material savings as part of its
ongoing partnership with skincare brand Bulldog through the further
lightweighting of its flexible tubes.
The 16.67% reduction in the wall thickness of each tube
sleeve for the 50mm diameter flexible tubes used across a number of
Bulldog products in 100ml and 150ml sizes is expected to save
approximately 8.5 metric tonnes of plastic annually.
The modification is the result of close collaboration between
Amcor and Bulldog to further improve the sustainability attributes
of Bulldog's products. Amcor developed a series of rigorous trials
to prove that the squeezability and consumer experience were not
compromised by this change and that the redesigned lighter-weight
tube maintained the high-print and leak-test quality. The
lighter-weight tube sleeve is fully compatible with the existing
tube cap and shoulder, ensuring the filling process is not
impacted.
In addition to the lightweighting, Amcor increased the amount of
post-consumer recycled (PCR) plastic used within the complete tube
to over 62%.
Bulldog has always been passionate about having attractive, more
sustainable products and has used certified sugarcane from Amcor
for its virgin material since 2017. As a biopolymer bi-product of
food production, sugarcane-derived plastic reduces Bulldog's
reliance on fossil fuels.
"This latest iteration of the 100ml and 150ml flexible tubes is
proof of both Bulldog's and Amcor's commitment to a circular
society where more sustainable consumption and recycling are the
norm," commented Joe Horton, Sales
Director at Amcor. "By applying our technical expertise and working
together, we have found an innovative way to develop an even more
sustainable packaging solution."
James Barnes, Brand Director at
Bulldog, said, "The result of our continuing successful
collaboration with Amcor is a consumer-facing product that has
enhanced its sustainability credentials while still looking highly
attractive."
About Amcor
Amcor is a global leader in packaging solutions for consumer and
healthcare products. With industry-leading innovation capabilities,
global scale and technical expertise, we help our customers grow
and meet the needs of millions of consumers every day. Our teams
develop responsible, more sustainable packaging in flexible and
rigid formats across multiple materials. Supported by a commitment
to safety, ~70,000 colleagues across ~140 countries bring our
global capabilities to local customers and provide local access to
global brands. Our work is guided by our purpose of elevating
customers, shaping lives and protecting the future.
NYSE: AMCR; ASX: AMC www.amcor.com | LinkedIn |
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SOURCE Amcor
