Accenture Invests in Forma Vision to Bring 3D Volumetric Video to the Metaverse
January 26 2023 - 07:59AM
Business Wire
Accenture (NYSE: ACN) has made a strategic investment, through
Accenture Ventures, in Forma Vision, a provider of live-streamed,
volumetric video technology that enables 3D holographic images of
people, objects and environments to be beamed into the metaverse
from any office, home or other location.
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Accenture has made a strategic
investment, through Accenture Ventures, in Forma Vision, a provider
of live-streamed, volumetric video technology that enables 3D
holographic images of people, objects and environments to be beamed
into the metaverse from any office, home or other location. (Photo:
Business Wire)
Until now, the metaverse opportunity has been constrained to
enterprise use cases appropriate for avatar-to-avatar interactions.
Now, using Forma Vision’s low-cost, live-streaming volumetric video
technology, enterprises of any size can teleport people, places and
things into their metaverse experience. For example, Accenture and
others have conducted executive town-halls, training, and small
group meetings using Forma Vision.
“Accenture sees the metaverse as an evolving and expanding
continuum of technologies that will increasingly blur the boundary
between the physical and the digital and transform the way
businesses and consumers interact,” said David Treat, senior
managing director and global lead of Accenture’s Metaverse
Continuum business group. “We believe Forma Vision’s volumetric
video technology will enable more immersive, engaging interactions
and help further bridge real and virtual worlds by allowing people,
places and things to be more authentically represented in the
metaverse.”
In March 2022, Accenture formed the Accenture Metaverse
Continuum business group, which combines metaverse-skilled
professionals with deep capabilities in customer experience,
digital commerce, extended reality, blockchain, digital twins,
artificial intelligence and computer vision to help clients design,
execute and accelerate their metaverse journeys. Growing consumer
and business interest in the metaverse as a creator economy and
tool to enhance day-to-day tasks is expected to fuel a $1 trillion
commerce opportunity by the end of 2025, according to Accenture
findings released in early January 2023.
Adam Kirk, founder and CEO of Forma Vision, said, “Volumetric
collaboration is the future of hybrid work. Our mission is to bring
truly natural communication to enterprise, to allow everyone to
contribute meaningfully independent of location. With Accenture as
our partner, we will deliver unparalleled collaboration experiences
to a wide range of enterprise customers.”
Forma Vision is the latest company to join Accenture Ventures’
Project Spotlight, an engagement and investment program focused on
investing in companies that create or apply disruptive enterprise
technologies. In addition to funding, Project Spotlight connects
emerging technology startups with the Global 2000 to fill strategic
innovation gaps and offers extensive access to Accenture’s domain
expertise and enterprise clients, helping startups harness human
creativity and deliver on the promise of their technology.
“For enterprise teams, Forma Vision’s holographic meeting
platform can enable remote meeting and other experiences in a
highly engaging, 3D virtual format,” said Tom Lounibos, managing
director, Accenture Ventures. “Volumetric video allows people to
show up as their authentic selves in the metaverse. Imagine having
your favorite music artist perform in your living room. We believe
video holograms can dynamically enhance everything from e-commerce,
gaming and other media, sports and entertainment experiences to
virtual healthcare, medicine and even product design.”
Terms of the investment were not disclosed.
About Accenture Accenture is a leading global
professional services company that helps the world’s leading
businesses, governments and other organizations build their digital
core, optimize their operations, accelerate revenue growth and
enhance citizen services—creating tangible value at speed and
scale. We are a talent and innovation led company with 738,000
people serving clients in more than 120 countries. Technology is at
the core of change today, and we are one of the world’s leaders in
helping drive that change, with strong ecosystem relationships. We
combine our strength in technology with unmatched industry
experience, functional expertise and global delivery capability. We
are uniquely able to deliver tangible outcomes because of our broad
range of services, solutions and assets across Strategy &
Consulting, Technology, Operations, Industry X and Accenture Song.
These capabilities, together with our culture of shared success and
commitment to creating 360° value, enable us to help our clients
succeed and build trusted, lasting relationships. We measure our
success by the 360° value we create for our clients, each other,
our shareholders, partners and communities. Visit us at
www.accenture.com.
About Forma Vision Forma Vision brings face-to-face
collaboration to the metaverse. With our real-time volumetric
service, remote users meet and work in immersive 3D, just like
real-life. Instead of avatars, users look like themselves, making a
Forma Vision meeting more authentic and engaging. Our enterprise
service operates on today's commodity hardware and networks, and
calls can be viewed on any device. To experience the future of
communication with Forma Vision, visit us at
www.formavision.io.
Copyright © 2023 Accenture. All rights reserved. Accenture and
its logo are trademarks of Accenture.
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Jenn Francis Accenture +1 630 338 6426
jennifer.francis@accenture.com
Christian Harper Accenture +1 917 452 4417
christian.harper@accenture.com
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