Accenture Interactive Named A Leader Among Adobe Implementation Service Providers by Independent Research Firm
July 28 2020 - 8:59AM
Business Wire
Earns top scores in both ‘Strategy’ and
‘Current Offering (tied)’ categories
Accenture Interactive has been named a Leader in Forrester’s
inaugural report on Adobe implementation service providers. The
report, “The Forrester Wave™: Adobe Implementation Services, Q2
2020,” states that “Accenture is a good fit for companies,
especially in the Americas and Europe, that need large-scale
[Adobe] implementations coupled with experience-led
transformation.” The report also notes that clients like Accenture
Interactive’s “strategy leadership and ability to help them get
more out of the Adobe stack.”
Forrester evaluated 12 Adobe implementation services providers
across 24 distinct criteria. The criteria included consulting
capabilities, customer experience capabilities, design
capabilities, and operations capabilities offered by each
provider’s Adobe implementation practice. Other criteria included
prebuilt Adobe assets and accelerators, strategy, and vision.
According to the report, “Accenture takes a full-stack approach
to architecture and transformation,” fulfilling Forrester’s
recommendations that providers: (1) combine Adobe expertise with
business understanding, (2) have deep expertise in the specific
Adobe products, (3) join design with strategic consulting and
implementation, and (4) integrate internal and external ecosystems
to align stakeholders around a common goal of customer experience
success.
Accenture Interactive has delivered award-winning customer
experiences powered by Adobe for more than a decade, working with
Adobe to empower clients to own the experience from lead generation
to customer engagement, retention and loyalty. Accenture
Interactive is uniquely differentiated to help customers unleash
the power of their data to create unique experiences with a single
view of the customer. Adobe has recognized Accenture Interactive
two years running as a Digital Experience Solution Partner of the
Year.
“We are delighted that Forrester has identified Accenture
Interactive as a leader among Adobe implementation services
providers in this first-of-its-kind deep-dive report,” said Jim
LaLonde, Adobe Business Group Lead, Accenture. “The report
recognizes our efforts to elevate our focus in Adobe implementation
services through our dedicated Adobe business group. Its services
are not only a natural fit for underpinning the best experiences
with data and technology but also elevates Accenture Interactive's
commitment to help clients maximize the value of their platform
investments to deliver business results.”
The full Forrester report is available here.
About Accenture Accenture (NYSE: ACN) is a leading global
professional services company, providing a broad range of services
in strategy and consulting, interactive, technology and operations,
with digital capabilities across all of these services. We combine
unmatched experience and specialized capabilities across more than
40 industries — powered by the world’s largest network of Advanced
Technology and Intelligent Operations centers. With 513,000 people
serving clients in more than 120 countries, Accenture brings
continuous innovation to help clients improve their performance and
create lasting value across their enterprises. Visit us at
www.accenture.com.
Accenture Interactive is reimagining business through
experience. We drive sustainable growth by creating meaningful
experiences that live at the intersection of purpose and
innovation. By connecting deep human and business insights with the
possibilities of technology, we design, build, communicate and run
experiences that make lives easier, more productive and rewarding.
Accenture Interactive is ranked the world’s largest digital agency
by Ad Age and has been named a Most Innovative Company by Fast
Company. To learn more, follow us @AccentureACTIVE and visit
www.accentureinteractive.com.
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Kelly Coffed Accenture +1 404 219 3100
kelly.coffed@accenture.com
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